Braintree-2018全球支付报告(英文).docx

Braintree-2018全球支付报告(英文).docx

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时间:2018-11-20

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1、2018GlobalPaymentsReportTheDigitalWalletOpportunityAroundtheWorldGlobalexpansionisamajordriverformanyonlinebusinesses,butthatobjectivecanoftenseemsteeporevenunattainablewithouttherighttoolsandexpertise.Inthepast,ifamerchantwantedtoenteranotherinternational

2、market,they’dlikelyhavetoresearchandintegratevariousregionalpaymentmethodsandcurrencies,whichcouldaddcomplexityanddrainresources.Ontopofthat,growthmaynotbesustainablefromoneregiontothenext.Insearchingforamoreagileandscalablestrategy,businessesarelookingtot

3、heintegrationofmoreubiquitouspaymentmethodssuchasdigitalwallets.Digitalwalletsareanincreasinglypopularwayforconsumerstopayforgoodsandservices.Theconceptissimple--userssavetheirpaymentdetailswithadigitalwalletprovideronce,andthencheckingoutonanywebsitethata

4、cceptsthatparticularwalletbecomeseffortlessandsecure.Everymerchantwhointegrateswiththatdigitalwalletautomaticallyreceivesalltheconsumerpaymentdetailstheyneedtoprocesstransactionsquicklyandeffectively.Itmakessensefromaconsumerperspective,too.Theynolongernee

5、dtoentercardnumbersoneverywebsite,andcanpaywithoutworryingaboutthesecurityoftheirdatajustbyenteringtheirloginandpassworddetails.Increasingdemandsontimeandfearoffraudmeanthatconsumersarenaturallymovingtowardpaymentoptionsthatarefast,simple,convenient,andsec

6、ure.Ifyou’reamerchant,digitalwalletscanmakeverygoodbusinesssense.Easy,transparent,andsecurepaymentoptionsareawinforeveryone.Withincreasedmarketplacecompetition,everycompetitiveadvantagematters,andremovinganyfrictionaroundthepaymentprocessisessential.Combi

7、nethiswiththeconstantinnovationanddisruptioninthepaymentsspace,andit’sclearyouneedtouseeveryopportunitytostayaheadofthecurve.That’sespeciallytrueastheworldmovestowardafutureanchoredinmobilecommerce.Moreandmoreusersaremakingpurchasesontheirphonesandothersma

8、rtdevices.Theydon’twanttofiddlearoundwithtinykeyboards,smallscreens,andconfusinginputoptions.Digitalwalletseliminatemanyofthesedrawbacks,whetherit’spurchasingviaawebsiteorthroughusingcontactlessmobiletechnolo

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