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1、高级商务英语系列教材总主编：叶兴国王光林高级综合商务英语2主编：徐凯（习题答案）外语教学与研究出版社1CONTENTSUnit1BusinessEthics………………………………………………………………………….3Unit2BusinessManagement…………………………………………………………………..9Unit3EconomyWatch………………………………………………………………………14Unit4ExecutiveCaliber……………………………………………………………………..20Unit5Money&Investment……………………
2、…………………………………………….26Unit6GrowthEngine………………………………………………………………………...35Unit7CleanEnergy…………………………………………………………………………..41Unit8MarketExpansion……………………………………………………………………..49Unit9HumanResourceManagement……………………………………………………….57Unit10DivisionofLabor………………………………………………………………………63Unit11DecisionMa
3、king……………………………………………………………………….68Unit12BusinessNegotiation………………………………………………………………….742Unit1BusinessEthicsLead-in1.Discussion1)Ethics,alsoknownasmoralphilosophy,isabranchofphilosophythatinvolvessystematizing,defending,andrecommendingconceptsofrightandwrongconduct.Inphilosophy,ethicss
4、tudiesthemoralbehaviorinhumans,andhowoneshouldact.2)Ethicstoconsiderinbusiness:1)Ethicsaboutbusinessinput:Thisinvolvesethicsingainingresources,forinstancepurchasingequipments,raisingfund,recruitingstaff…2)Ethicsaboutbusinessprocess:ThisinvolvesethicalpracticeinR&D,production,administr
5、ation,finance,marketing,HRmanagement,logistics…3)Ethicsaboutbusinessoutput:Thisinvolvesethicalpracticeinprovidingqualityproducts,service,etcanddealingwithwasteproperlyandprotectingenvironment.2.AMiniCase1)Thelocalpeopleclaimedthreethings:a)There’sadecreaseintheamountofwateravailableto
6、themandCoca-Colawastoblame;b)Theirlivelihoodhasbeendestroyedsincethebuildingoftheplant;c)thenumberofpeopleworkingonthelandhasdroppedconsiderably.2)Coca-Colaclaimedthatitswastesludgewasausefulfertilizer.3)Coca-Colaclaimedthatthereportswerescurrilous.Itsresponsewasveryarrogantandoffensi
7、ve.TextAOnlytheEthicalSurviveExercisesI.ReadingComprehension1.Determinewhetherthefollowingstatementsaretrueorfalsebasedontheinformationyougetfromthetext.WriteaTfortrue,anFforfalse,andanNG3fornotgiven.1)F2)T3)NG4)T5)T6)NG7)T8)T2.Discussthefollowingquestionswithyourpartner.1)Managements
8、hould
