新兴产业环境下我国中小企业的竞争战略研究

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1、中国科学技术大学硕士学位论文新兴产业环境下我国中小企业的竞争战略研究姓名：赵骏申请学位级别：硕士专业：企业管理导教师：古继宝20050401AbstractSmallandmedium-sizedenterpriseplaysanimportantroleinnationaleconomydevelopmentofChina,andatthesametimeisoneofthemainmethodstosolvethejobproblem.JiangZemin,ex-SecretaryGeneralofCPConcepointedoutthat:“smalandmedi

2、um-sizedenterpriseshouldbehighlyregarded,becausetheirnumberisverylarge,andtheyholdthebalanceinprovidingjobs，meetingdiversifieddemandsofthemarket，andthrivinglocaleconomy.Soweshouldadoptappropriatepoliciestoencourageandsupporttheirdevelopment."Thenumberofregisteredsmallandmedium-sizedenter

3、prisesismorethani0000000,accountingfor99%ofthenumberofallthefirmsinChina.Theproductionofvarioussmallandmedium-sizedenterprisesaccountsfor60%ofthegrossindustryproductionofChina,andtheirprofitsandtaxesaccountfor40%ofthetotalamountofChina.Theyalsoprovide75%jobopportunities.Andtheyhavebecome

4、themainsourceofeconomicincrease,andholdanimportantpositioninthenationaleconomyandthepeople'slivelihoodinChina.Atpresent,withthedevelopmentofthenewtechnicalreformandtheappearanceofnewconsumptiondemands，theup-surgingindustryhasturnedtobeoneofthehottestindustries,whichgainmuchattentionfroma

5、llcircles.LocalgovernmentsofalllevelsinChinahaveadoptedcorrespondingpoliciestosupportthedevelopmentoftheup-surgingindustry.Viewingtheinternationalstatus，therearemanycasesaboutthesuccessofsmallandmedium-sizedenterpriseinachievingdevelopmentandgainingcompetitiveadvantagesintheup-surgingind

6、ustry.Sowhethersmallandmedium-sizedenterpriseofChinacanholdthefavorableinsideandoutsideenvironment’andseizethedevelopmentopportunityoftheup-surgingindustry,becomesasignificanttaskofthesmallandmedium-sizedenterprises^whichhavetheintentiontoacquiredevelopmentintheup-surgingindustry.Guidedb

7、ythetheoryformofstrategymanagementofProfessorPorter,theauthortriestosummarizethecompetitivestrategiesofsmallandmedium-sizedenterprisefacingintheup-surgingindustryinthispaper,viaanalyzingtheindustrialenvironmentoftheup-surgingindustry,andadvantagesanddisadvantagesofsmallan