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1、英国酒店管理硕士literatureReview范文----文献综述论文-->论文题目:AnalysisCustomers’MotivationandSatisfactionyHotel:ACaseStudyofEconomyHotelsinShenyang,China论文语种:英文您的研究方向:hospitalityandtourismmanagement是否有数据处理要求:是您的国家:英国您的学校背景:问卷调查已经做了,结果已经收集好了,数据,图标可以直接拿来用要求字数:正文2万字,不包括reference论文用
2、途:硕士毕业论文MasterDegree是否需要盲审(博士或硕士生有这个需要):否补充要求和说明:不需要开题报告,直接写,论文大纲已经有了,可以根据大纲直接写,需要数据处理,问卷调查已经做完,图标和数据已经有了,可以拿来直接用,reference是用havard,全文需要最少120个,硕士毕业论文,学校要求的抄袭率是10%AnalysisofCustomers’MotivationandSatisfactionyHotel:ACaseStudyofEconomyHotelsinShenyang,ChinaChapte
3、r2Literaturerevieyhotel2.1.1DefinitionofeconomyhotelOntheeconomyhotel,noiaandinthehotelmanagementindustry,ithasnotformedarecognizeddefinition,andalotofdiscussiononthemaincriteriafortheeconomyhotelisbasedonprice.Thepriceisthemostfundamentalexpressionoftheeconomy
4、.2.1.2DevelopmentoftheeconomyhotelinChina2.1.3DevelopmentstatusoftheeconomyhotelinShenyangCity2.2Customermotivation2.2.1Relateddefinitions2.2.2Formationofcustomermotivation2.2.3Factorsofcustomermotivation2.3Customersatisfaction2.3.1Relateddefinitions2.3.2Relate
5、dmodelsofcustomersatisfaction2.3.3Factorsaffectingcustomersatisfaction2.3.4Revieersatisfactioninhotelindustry2.4Customerloyaltyandrelationshipbetermotivation,satisfactionandloyalty2.4.1Relateddefinitions2.4.2Rolesofcustomerloyalty2.4.3Relationshipbetermotivatio
6、nandcustomersatisfaction2.4.4Relationshipbetermotivationandcustomerloyalty2.4.5Relationshipbetersatisfactionandcustomerloyalty2.4.6StrategiestoenhancecustomerloyaltyReferencesBrotherton,B.(2004).CriticalsuccessfactorsinUKbudgethoteloperations.InternationalJourn
7、alofOperationsProductionManagement,24(9):944-969.Cardozo,R.(1965).Anexperimentalstudyofcustomereffort,expectation,andsatisfaction.JournalofMarketingResearch,2(8):244-249.Chen,L.(2008).EconomyhoteldevelopmenttrendsinmainlandChina.HVSInternationalInternalReport.C
8、hurchill,G.A.Surprenant,C.(1982).AnInvestigationintotheDeterminantsofCustomerSatisfaction.JournalofMarketingResearch,19(4):491-504.CroninJr,J.J.,Brady,M.K.Hult,G..T.M.(2000)