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1、EssentialsandFormsofBusinessLetter-writing商业信函的组成部分和格式7CofBusinessLetter1、Completeness完整2、Concreteness具体3、Conciseness简洁4、Clarity清楚5、Courtesy礼貌6、Consideration体谅7、Correctness正确Abusinessletteriswrittenforthepurposeofrequestingorconveyinginformation,makingarrange
2、mentsforbusinessactivitiesordealingwithmattersconcerningbusinessnegotiations.Whatonewritesshouldbefreefromgrammaticalblemishes,andalsofreefromtheslightestpossibilityofbeingmisunderstood.Clarity,concisenessandcourtesyaretheessentialqualitiesofbusinessletters.M
3、oreover,completecontents,correctinformationandlanguage,concreteideasandconsiderationforthecustomers’needsarealsoimportant.Althoughalessconventionalandfriendlierstyleispreferrednowadaysinbusinessletterwriting,itisstillbettertofollowasetstandarddeterminedbycust
4、omasthebusinessworldhasbecomeaccustomedtosuchestablishedpractices.LayoutofaBusinessLetter商业信函的格式ThreemajorformsIndentedForm缩格式BlockedForm齐头式ModifiedBlockedForm改良齐头式点击察看示例PartsofaBusinessLetter信件组成部分EssentialParts必要部分1.Theletterhead信头2.Thedateline日期3.Theinside
5、nameandaddress收信人名称地址4.Thesalutation称呼5.Thebodyoftheletter信文6.Thecomplimentaryclose结尾敬语7.Thesignature落款OptionalParts附加部分8.Theattentionline具体收信人9.Thesubjectline事由10.Thereferencenotation案号11.Theenclosure附件12.Thecarboncopynotation抄送13.Thepostscript附言1.ChinaNatio
6、nalCereals,OilsandFoodstuffsImp&ExpCorp.8JianguomenNeiDajieBeijing10005,ChinaTelephone:86-10-6526-8888Fax:86-10-6527-6028E-mail:carl@cofco.com.cn10.OurRef.YourRef.2.Date:15thNovember,20--3.MessrsH.Ronald&Co.556EastcheapLondon,E.C.3,England8.Attention:ImportDe
7、pt.4.DearSirs,9.AquaticProducts5.Wethankyouforyourenquiryof5November.Incompliancewithyourrequest,wearesendingyouherewithacopyofourillustratedcatalogueandaquotationsheetforyourreference.Allpricesaresubjecttoourconfirmationforouraquaticproductshavebeensellingwe
8、llthisseason.Therefore,wewouldsuggestthatyouadviseusbyafaxincaseofinterest.Weawaityourearlyfavorablereply.6.Yourstruly,7.ChinaNationalCereals,OilsandFoodstuffsImp&ExpCorp.Sig.____________
