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1、Chapter3:CargoPackaging,Stowage&Marking货物包装、配载和标识3kindsofcargoes:NudeCargo裸装货CargoinBulk散装货PackedCargo包装货Ⅰ.KindsofPacking1、Transport/shippingPacking(orOuterPacking)运输包装2、Sales/marketingPacking(orInnerPacking)销售包装TransportPacking(运输包装)Transportpackingisalsocalle
2、dbigpacking(大包装)orouterpacking(外包装).SingleouterPacking单个运输包装Assembly/CollectiveouterPacking集合运输包装TransportPackingsingleouterpackingAssemblyouterpackingcaseDrumBagbalecontainer,pallet,flexiblecontainer单件包装集合包装woodencase木箱,crate板条箱,carton纸箱,corrugatedcarton瓦楞纸箱,i
3、rondrum铁桶,woodencask木桶plasticdrum塑料桶gunnybag麻袋,clothbag布袋,plasticbag塑料袋,paperbag纸袋,bale大包,carboy玻璃瓶can罐,basket篮,demijohn坛子singleouterpacking1)bale2)bags3)barrel/drum4)box/case5)Glasscontainer6)carton7)crate/skeletoncasematerialadvantagedisadvantageusebalebagsba
4、rrelboxGlasscontainercartoncrateinsensitiveto对……不敏感susceptibleto易受...影响的；对…敏感的Vulnerableto易受...伤害的,易受...影响的1.1ShippingPackingassembly/CollectivePacking(集合包装)TypeofCollectivepackingContainer集装箱Pallet托盘FlexibleContainer集装袋ContainerExampleofDryContainerCollectiveP
5、ackingSampleofPalletCollectivePackingSampleofFlexibleContainerAkindofround-shapedorsquare-shapedbagwovenwithcompoundmaterial.Suitableforpowderorgraincargoessuchasfertilizer,flour,sugar,cement,etc.1.2MarketingPacking(销售包装)functionsItplaysagreatroleinbeautifyingt
6、hegoods,attractingpotentialconsumers,expandingsales,andraisingsellingprices.playagreatrolein发挥重大作用Thesilkroadonce playedagreatroleinpromotingeconomicandculturalexchangesbetweenChinaandAsian,EuropeanandAfricancountriesDemandforMarketingPackagingDesignMarketingpa
7、ckingshouldbebeautiful,novel,scientific,reasonable,colorful,andshowtheuniquestyleofChineseart.Packagingdesignshouldhighlightthecharacteristicofthecommodity.Theworddescriptionofpackagingandthepictureshouldbewellcoordinated.Marksandbrandsshouldbeusedproperly.Paym
8、oreattentiontothestipulationsanddifferenthabitsandtastesofdifferentcountriestowardspackaging.Highlight突出，强调ChineseleadershighlightonTuesdaythatdevelopmentinurbanandruralregi
