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1、AppleThreeAppleschangedtheworld.ThefirstoneseducedEve.ThesecondoneawakenedNewton.ThethirdonewasinthehandsofSteveJobs.CompanyIntroductionCompanyname:AppleInc.(now)AppleComputerInc.(until2007.1.9)Companytype:PubliclimitedcompanyDateestablished:April1,1976Employees:60,400employees2,900f
2、ull-timetemporaryemployeesheadquartersAppleInc.'sworldcorporateheadquartersarelocatedinCalifornia.ThisApplecampushassixbuildingsandwasbuiltin1993.http://www.ppthi-hoo.comhttp://www.ppthi-hoo.comHistory1976–1980:TheearlyyearsApplewasestablishedonApril1,1976bySteveJobs,SteveWozniak,and
3、RonaldWaynetoselltheAppleIpersonalcomputerkit.In1980,Applewentpublic.http://www.ppthi-hoo.comHistory1981–1985:LisaandMacintoshin1982SteveJobswaspushedfromtheLisateamduetoinfighting.In1984,ApplenextlaunchedtheMacintosh.JobsresignedfromAppleandfoundedNeXTInc.in1985.http://www.ppthi-hoo
4、.comHistory1986–1993:RiseandfallThesuccessofthePowerBookandotherproductsbroughtincreasingrevenue.AppleintroducedtheCentrisline,theresultwasdisastrousasconsumersdidnotunderstandthedifferencebetweenmodels.http://www.ppthi-hoo.comHistory1994–1997:AttemptsatreinventionIn1994,Applealliedw
5、ithIBMandMotorola.Thegoalwastocreateanewcomputingplatform,whichwouldusetheirhardwarecoupledwithApple'ssoftware.In1996,ApplebroughtSteveJobsbackasanadvisor.http://www.ppthi-hoo.comHistory1998–2005:ReturntoprofitabilityIn1998,Appleintroducedanewall-in-onecomputerreminiscent:theiMac.Thr
6、oughthisperiod,Applepurchasedseveralcompaniestocreateaportfolioofprofessionalandconsumer-orienteddigitalproductionsoftware.http://www.ppthi-hoo.comHistory2005–2007:TheInteltransitionOnJanuary10,2006,thenewMacBookProandiMacbecamethefirstApplecomputerstouseIntel'sCoreDuoCPU.Apple'ssucc
7、essduringthisperiodwasevidentinitsstockprice.http://www.ppthi-hoo.comHistory2007–2011:iPhone,iPodTouchandiPadInJulyof2008,ApplelaunchedtheAppStoretosellthird-partyapplicationsfortheiPhoneandiPodTouch.Appleannouncedalargescreen,tablet-likemediadeviceknownastheiPadonJanuary27,2010.http
8、://www.ppthi
