潍 坊 学 院 教 案

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1、潍坊学院教案使用时间2009—2010学年第一学期课程名称国际商务谈判（双语）授课单位经济管理学院授课教师周志霞授课对象专业国际经济与贸易年级2007级1、2班层次本科潍坊学院教案课题Chapter1IntroductionofBusinessNegotiation课时2教学目的与要求目的：Toidentifythefeaturesofasuccessfulinternationalbusinessnegotiation.要求：Mastersentencesonexpressingbusinessnegotiatio

2、n,andpracticeconversationabouttheprocess.教学重点与难点重点：Sentencepatternsandconversations:internationalbusinessnegotiation.难点：Tomasterthenatureandbasicformsofbusinessnegotiation.教学过程主要内容及步骤备注主要教学内容：PartITeachingfocusPartIIMaincontens:I.Casestudyofbusinessnegotiation案

3、例1在曼哈顿购物案例2新产品的市场调研II.Maincontens:1.DefinitionandCharacteristicsofbusinessnegotiation2.FormsofinternationalbusinessnegotiationPartIIIGroupwork:performthesituationalconversation.板书设计：PartITeachingfocus:I.Casestudyofbusinessnegotiation辅助教学：ListentotapeandwatchVed

4、io教学过程案例1在曼哈顿购物案例2新产品的市场调研II.Maincontens:1.Define,featuresandkindsofinternationalbusinessnegotiation2.ValueevaluationstandardsofinternationalbusinessnegotiationPartIIIGroupwork教学方法：采用讲授法与演示法。复习思考题：1.What’sthecharacteristicofinternationalbusinessnegotiation?2.Wh

5、atshouldyounoticewhenyouareattheinterviewinacompany?参考书：1.《国际商务谈判》窦然主编，复旦大学出版社2.《商务谈判》张煜编著，四川大学出版社3.《Negotiation》byRoyJ.Lewicki,BruceBarry,DavidM.SaundersandJohnW.Minton,Publisher:McGrawHillHigherEducation,2003授课效果分析总结注：教师每次课都要写一份教案，放在该次课讲稿前面。潍坊学院教案课题Chapter1In

6、troductionofBusinessNegotiation课时2教学目的与要求目的：Toidentifythefeaturesofasuccessfulinternationalbusinessnegotiation.要求：Mastersentencesonexpressingbusinessnegotiation,andpracticeconversationabouttheprocess.教学重点与难点重点：Usefulskillsinnegotiation难点：Tomastertheproceduresof

7、businessnegotiation.教学过程主要内容及步骤备注主要教学内容：PartITeachingfocusPartIIMaincontens:I.CasestudyofbusinessnegotiationUsefulskillsinnegotiationII.Maincontens:1.DefinitionandCharacteristicsofbusinessnegotiation2.Formsofinternationalbusinessnegotiation3.Procedureofinternat

8、ionalbusinessnegotiationPartIIIGroupwork:performthesituationalconversation.板书设计：PartITeachingfocus:I.Casestudyofbusinessnegotiation辅助教学：ListentotapeandwatchVedio教学过程Usefulsk