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1、银行网点现场管理与主动服务营销技巧(Banksitemanagementandactiveservicemarketingskills)BanksitemanagementandactiveservicemarketingskillsTrainingtothebanksitemanagementasthemainline,inimprovingthebanknetwork,themainpersoninchargeofmanagementskillsatthesametime,toenhancetheiron-siteservicesandfinancialproductssales
2、ability.Thekeytoimprovetheperformanceofthebankliesinthefield.Thebankshoulddevelopsomeappropriatemanagementsystemtodotheon-sitemanagementandmarketingskillstrainingofthebanknetwork.Trainingtime:2daysTrainer:TanXiaofangTraininglocation:customercustomCourseobject:1,state-ownedbanks,joint-stockbanks
3、,commercialbanks,roadsubbranchgovernor,vicegovernor2,microfinance,GuaranteeCorporationregional/networkleaderTrainingmethods:Interactivequestionandanswerteachingisthemainpartofthegame.Interactivegames,fieldsimulationtraining,groupcommunication,experientialsharingandinspirationcanmakethelearninge
4、ffectthemaximum.Trainingincome:1,throughtrainingtoenablestudentstograsptheestablishmentofnetworkservicestandards;2,throughtrainingtoenablestudentstograspthesiteemergencytreatment;3,throughtrainingtoenablestudentstograspon-sitecustomercomplaintshandlingskills;4,throughtrainingtoenablestudentstog
5、raspthesignificanceandcharacteristicsofdot5Smanagement;5,throughtrainingtoenablestudentstomasterhowtochangethepressureofnetworkindicators;6,throughtrainingtoenablestudentstograspthenetworksiteserviceenvironmentimprovementmethods;7,throughtrainingtoenablestudentstomasterthecreationofnetworkenvir
6、onmentandservicemarketingatmosphere;Trainingbackground:Thebankoutletsbankasthemostbasicfoundationformsoforganization,isthebankwindowdepartment,isthemainplatformforbankstoprovideproductsandservices,collectionofallkindsofresources,technology,talentbankcustomers,isanimportantmanifestationofthecore
7、competitivenessofbanks,butalsothekeytobuildthecorecompetitivenessofcommercialbanks.Itisofgreatsignificancetoimprovethemanagementlevelofthewholecommercialbanksbydoingwellthemanagementofthebasicbranchesofbanks.Fieldmanagementandacti