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1、银行网点现场管理与主动服务营销技巧BankbranchsitemanagementandactiveservicemarketingskillsTrainingtofieldmanagementasthemainline,bankbranchinimprovingbankbranchchiefmanagementskillsatthesametime,improvetheirsiteservicesandwealthmanagementproductssalesability.Thekeytoimprovingtheperformance
2、ofBanks'operationsisthepresenceofappropriatemanagementsystemsandthetrainingofon-sitemanagementandmarketingskillsatbankbranches.Trainingtime:2daysTraininglecturer:tanxiaofangTrainingsite:customerself-determinationCourseobject:ThePresidentanddeputygovernorofthestate-ownedba
3、nk,shareholdingbank,andcommercialbankroadbranchSmallloan,guaranteecompanyarea/networkleaderTrainingmode:Liveq&asessionteachingprimarily,interactivegame,thescenesimulationtraining,groupcommunication,experiencesharingandinspiration,makethelearningeffectcanplaytothelargestli
4、mit.Trainingbenefits:1,throughtraining,thestudentswillbeabletoestablishthestandardsofthenetwork.Trainingstudentstohandletheon-siteemergencysituation;3,throughtraining,studentswillbeabletohandlecustomercomplainthandlingskillsatthesite.4,throughtraining,thestudentswillbeabl
5、etograspthesignificanceandcharacteristicsofthesite5Smanagement.5,throughtraining,studentscanlearnhowtochangethepressureofthedotindex.6,throughtraining,studentswillbeabletoimprovetheon-siteserviceenvironment.Throughtraining,thestudentswillbeabletounderstandthecreationofthe
6、environmentofthenetworkandthemarketingatmosphereoftheservice.Trainingbackground:Banksgrass-rootsbranchesasthemostbasic,themostbasicformoforganization,isthewindowofthebankingsector,isthemainplatformofBankstoofferproductsandservices,collectionoftechnology,talent,bankcustome
7、rssuchasallkindsofresources,istheimportantembodimentofcorecompetence,thebankwasthekeytobuildcommercialbankcorecompetence.ItisofgreatsignificancefortheimprovementoftheoverallmanagementlevelofcommercialBanks.Sitemanagementandactiveservicemarketingtips:Brainstorming:whatarey
8、ourmanagementissues?Eachpersonpresentstheprobleminthework,andtheteacherskillfullyinterspersesthe