资源描述:
《创造力与创新管理》由会员上传分享,免费在线阅读,更多相关内容在教育资源-天天文库。
1、创造力与创新管理关于本课程:创造力与创新管理多萝西·伦纳德课程导师多萝西·伦纳德多萝西·伦纳德(DorothyLeonard)是哈佛商学院工商管理专业的威廉·阿伯那西(WilliamJ.Abernathy)名誉教授,主要讲授公司创造力、新产品与流程设计、知识管理以及创新方面的课程。伦纳德教授著有两本有关创新的书:WellspringsofKnowledge:BuildingandSustainingtheSourcesofInnovation(知识之泉:建立并维护创新的源头)以及WhenSparksFly:IgnitingGroupCreativity。伦纳德教
2、授的主要研究方向、咨询专业知识和教学工作都与创造力和创新过程管理密切相关。 课程参考文献学习TeresaM.Amabile."CreativityandInnovationinOrganizations."HarvardBusinessSchoolCaseNote#N9-396-239,January5,1996.DermBarrett.TheParadoxProcess.NewYork,NewYork:AMACOM,1997.MarkCannonandAmyEdmondson."Confrontingfailure:AntecedentsandConseque
3、ncesofSharedLearning-OrientedBeliefsinOrganizationalWorkGroups."1999(underreviewbyanacademicjournal).MihalyCsikszentmihalyi.Creativity:FlowandthePsychologyofDiscoveryandInvention.1985年HarperCollins,1996.PeterDrucker."TheDisciplineofInnovation."HarvardBusinessReview.November–December,
4、1998.DorothyLeonard.ManagingGroupsforCreativityandInnovation.波斯顿:HarvardBusinessSchoolPublishing,1998.DorothyLeonardandWalterSwap.WhenSparksFly:IgnitingCreativityinGroups.波斯顿:HarvardBusinessSchoolPress,1999.MichaelMichalko.CrackingCreativity:TheSecretsofCreativeGenius.Berkeley,Calif.
5、:TenSpeedPress,1998.WilliamC.Miller.FlashofBrilliance.Reading,Mass.:PerseusBooks,1999.AlanG.RobinsonandSamStern.CorporateCreativity.SanFransisco:Berrett-Koehler,1997.ErnieJ.Zelinski.TheJoyofThinkingBig.Berkeley,Calif.:TenSpeedPress,1998.应用步骤和应用技巧DorothyLeonard.ManagingGroupsforCreati
6、vityandInnovation.波斯顿:HarvardBusinessSchoolPublishing,1998.应用工具DorothyLeonard.ManagingGroupsforCreativityandInnovation.波斯顿:HarvardBusinessSchoolPublishing,1998.RebeccaM.Saunders."BetterBrainstorming."HarvardManagementCommunicationLetter,November,1999.ScottG.Isaksen,K.BrianDorvalandDo
7、naldJ.Treffinger.CreativeApproachestoProblemSolving.Dubuque,Iowa:Kendall/HuntPublishingCompany,1994.ScottG.Isaksen,K.BrianDorvalandDonaldJ.Treffinger.ToolboxforCreativeProblemSolving.Williamsville,NewYork:TheCreative-ProblemSolvingGroup-Buffalo,1998.如果是您,您会怎么做?如果是您,您会怎么做?何塞负责推行一项大胆的新
8、营销计划。他的团队中的成