资源描述：
《日趋完善的电子商务电子商务英文参考文献》由会员上传分享，免费在线阅读，更多相关内容在行业资料-天天文库。
1、附件1：外文原文（复印件）TheDevelopmentofE-commerceAperfectmarketMay13th2004FromTheEconomistprinteditionE-commerceiscomingofage,saysPaulMarkillie,butnotinthewaypredictedinthebubbleyearsWhenthetechnologybubbleburstin2000,thecrazyvaluationsforonlinecompaniesvanishedwithit,andmanybusinessesfolded.Thesurvivo
2、rspluggedonasbesttheycould,encouragedbythegrowingnumberofinternetusers.Nowvaluationsarerisingagainandsomeofthedotcomsaremakingrealprofits,butthebusinessworldhasbecomemuchmorecautiousabouttheinternet’spotential.Thefunnythingisthatthewildpredictionsmadeattheheightoftheboom—namely,thatvastchunks
3、oftheworldeconomywouldmoveintocyberspace—are,inonewayoranother,comingtrue.Therawnumberstellonlypartofthestory.AccordingtoAmerica’sDepartmentofCommerce,onlineretailsalesintheworld’sbiggestmarketlastyearroseby26%,to$55billion.Thatsoundsalotofmoney,butitamountstoonly1.6%oftotalretailsales.Thevas
4、tmajorityofpeoplestillbuymostthingsinthegoodold“bricks-and-mortar”world.Butthecommercedepartment’sfiguresdealwithonlypartoftheretailindustry.Forinstance,theyexcludeonlinetravelservices,oneofthemostsuccessfulandfastest-growingsectorsofe-commerce.InterActiveCorp(IAC),theownerofexpedia.comandhot
5、els.com,alonesold$10billion-worthoftravellastyear—andithasplentyofcompetition,notleastfromairlines,hotelsandcar-rentalcompanies,allofwhichincreasinglysellonline.Nordothefigurestakeinthingslikefinancialservices,ticket-salesagencies,pornography(a$2billionbusinessinAmericalastyear,accordingtoAdu
6、ltVideoNews,atrademagazine),onlinedatingandahostofotheractivities,fromtracingancestorstogambling(worthperhaps$6billionworldwide).Theyalsoleaveoutpurchasesingreymarkets,suchastheonlinepharmaciesthatarethoughttoberesponsibleforagoodproportionofthe$700mthatAmericansspentlastyearonbuyingcut-price
7、prescriptiondrugsfromacrosstheborderinCanada.Andthereismore.Thecommercedepartment’sfiguresincludethefeesearnedbyinternetauctionsites,butnotthevalueofgoodsthataresold:anastonishing$24billion-worthoftradewasdonelastyearoneBay,thebiggestonlineau
