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ID:12897555
大小:83.50 KB
页数:43页
时间:2018-07-19
《毕业论文--我国商业银行市场营销策略研究》由会员上传分享,免费在线阅读,更多相关内容在学术论文-天天文库。
1、毕业论文--我国商业银行市场营销策略研究毕业设计AbstractAsonekindofbrand-newadministrationideaandmethodofmanagementcontrolmarketingandsalesmoreandmorehotappliestothecommercialbankalsograduallytoexpandandpopularizeCommercialbankmarketingandsalesisimportantbankmanagementcontrolcontentcommer
2、cialbankofourcountrymarketingandsalesisbreaktheicebutbutverylateexistenceisatpresentstillbiggercomparedwithabroadbankalthoughhavinghaddevelopmentofcertaindegreegapThebehaviourmainerthanbiggapsthatourcountrythereexistsincommercialbankmarketingandsalesisaroundCamppin
3、thoughtdecidesstylebeingdifficulttoextricateselfisshortofsystemstrategyMarketingandsalestargetallocationambiguousisshortofthetacticscompetingPersonofthesametradeorbusinesshasnoordercompetitionexistencestillleadstoindustrymarketingandsalescostclamberriseThestandardo
4、fservicethereexistingdeviationmarketingandsalesinallocationofresourceswaitsforhoistingurgentlyHavebuiltthecertaindistributionchannelstructureisnotenoughrationalbutTheseproblemisrestrictingdevelopmentofourcountrycommercialbankinvaryingdegreesReformand毕业论文--我国商业银行市场营
5、销策略研究毕业设计AbstractAsonekindofbrand-newadministrationideaandmethodofmanagementcontrolmarketingandsalesmoreandmorehotappliestothecommercialbankalsograduallytoexpandandpopularizeCommercialbankmarketingandsalesisimportantbankmanagementcontrolcontentcommercialbankofourco
6、untrymarketingandsalesisbreaktheicebutbutverylateexistenceisatpresentstillbiggercomparedwithabroadbankalthoughhavinghaddevelopmentofcertaindegreegapThebehaviourmainerthanbiggapsthatourcountrythereexistsincommercialbankmarketingandsalesisaroundCamppinthoughtdecidess
7、tylebeingdifficulttoextricateselfisshortofsystemstrategyMarketingandsalestargetallocationambiguousisshortofthetacticscompetingPersonofthesametradeorbusinesshasnoordercompetitionexistencestillleadstoindustrymarketingandsalescostclamberriseThestandardofservicethereex
8、istingdeviationmarketingandsalesinallocationofresourceswaitsforhoistingurgentlyHavebuiltthecertaindistributionchannelstructureisnotenoughrational
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