雅思阅读练习_reading2

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1、Reading2ScanningforaspecificdetailandskimmingforgeneralunderstandingReading2ScanningforaspecificdetailandskimmingforgeneralunderstandingScanningwily,WiredConsumersTheInternethasempoweredshoppersbothonlineandoffline.ATheamountoftimepeoplespendresearching,checkin

2、gprices,visitingstoresandseekingadvicefromfriendstendstoriseinproportiontothevalueoftheproducttheyarethinkingofbuying.Anewcarisoneofthebiggestpurchasespeoplemake,andbuyerstypicallyspendfourtosixweeksmullingovertheirchoices.Sowhyaresomepeoplenowwalkingintocarsho

3、wroomsandorderingavehiclewithoutevenaskingforatestdrive?Orturningupatanelectricalstoreandpointingoutthewashingmachinetheywantwithoutseekingadvicefromasalesassistant?Welcometoanewstyleofshoppingshapedbytheinternet.BMorepeoplearebuyingproductsonline,especiallyatp

4、eakbuyingperiods.Thetotalvalueofe-commercetransactionsintheUnitedStatesinthefourthquarterof2004reached$18billon,a22%increaseoverthesameperiodin2003,accordingtotheDepartmentofCommerceinWashingtonDC.Butthatjustrepresents2%ofAmerica’stotalretailmarketandexcludesse

5、rvices,suchasonlinetravel,thevalueofgoodsauctionedontheInternet,andthe$34billion-worthofgoodsthatindividualstradeoneBay.CIfyouconsidertheInternet’swiderinfluenceoverwhatpeoplespendtheirmoneyon,thenthefiguresescalateoutofsight.SomecarmakersinAmericanowfindthatei

6、ghtoutoftenoftheirbuyershaveloggedontotheInternettogatherinformationaboutnotjusttheexactvehicletheywant,butalsothepricetheyaregoingtopay.Similarlywithconsumerelectronics,nowadaysifacustomerwantstoknowwhichflat-screenTVtheyshouldbuy,theyarelikelytostarttheirshop

7、pingonline–eventhoughthevastmajoritywillnotcompletethetransactionthere.DTheInternetismovingtheworldclosertoperfectproductandpriceinformation.Theadditionalknowledgeitcanprovidemakesconsumersmoreself-assuredandboldenoughtogointoacardealershipandrefusetobargain.As

8、aresult,theprocessofshoppingisincreasinglybeingdivorcedfromthetransactionitself.Consumersmightsurfthewebatnightandhittheshopsduringtheday.Visitingbricks-and-mortarstorescanp