国际商务 试题 Chapter 1

《国际商务 试题 Chapter 1》由会员上传分享，免费在线阅读，更多相关内容在行业资料-天天文库。

1、Chapter01GlobalizationAnswerKeyTrue/FalseQuestions1.Theshifttowardamoreintegratedandinterdependentworldeconomyisreferredtoasglobalization.TRUEGlobalizationreferstotheshifttowardamoreintegratedandinterdependentworldeconomy.Ithasseveralfacets,includingtheglobalizationofmarket

2、sandtheglobalizationofproduction.AACSB:AnalyticBlooms:RememberDifficulty:1EasyLearningObjective:01-01Understandwhatismeantbythetermglobalization.Topic:WhatIsGlobalization?2.Acompanydoesnotneedalargesizetofacilitate,andbenefitfrom,theglobalizationofmarkets.TRUEAcompanydoesno

3、thavetobethesizeofmultinationalgiantstofacilitate,andbenefitfrom,theglobalizationofmarkets.IntheUnitedStates,forexample,nearly90percentoffirmsthatexportaresmallbusinessesemployinglessthan100people,andtheirshareoftotalU.S.exportshasgrownsteadilyoverthepastdecadetonowexceed20

4、percent.AACSB:AnalyticBlooms:RememberDifficulty:1EasyLearningObjective:01-01Understandwhatismeantbythetermglobalization.Topic:WhatIsGlobalization?3.Companieshopetolowertheiroverallcoststructureorimprovethequalityorfunctionalityoftheirproductofferingthroughglobalizationofpro

5、duction.TRUETheglobalizationofproductionreferstothesourcingofgoodsandservicesfromlocationsaroundtheglobetotakeadvantageofnationaldifferencesinthecostandqualityoffactorsofproduction.Bydoingthis,companieshopetolowertheiroverallcoststructureorimprovethequalityorfunctionalityof

6、theirproductoffering,therebyallowingthemtocompetemoreeffectively.AACSB:AnalyticBlooms:RememberDifficulty:1EasyLearningObjective:01-01Understandwhatismeantbythetermglobalization.Topic:WhatIsGlobalization?4.Themostglobalmarketscurrentlyaremarketsforconsumerproducts.FALSEThemo

7、stglobalmarketscurrentlyarenotmarketsforconsumerproducts—wherenationaldifferencesintastesandpreferencesarestilloftenimportantenoughtoactasabrakeonglobalization—butmarketsforindustrialgoodsandmaterialsthatserveauniversalneedtheworldover.AACSB:AnalyticBlooms:RememberDifficult

8、y:1EasyLearningObjective:01-01Understandwhatismeantbythetermglobalization.Topic:Wh