Pullman WW Pricing Guidelines

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1、PullmanPricingGuidelinesLuxuryandUpscaleBrandsCONTENT1.Pricingstructureoverview//032.Publicpricing//063.Pullmanoffer//124.Brandsoffers//145.Tacticaloffers//166.Seasonaloffers//187.Local/regionaloffers//198.ACCORpartners’sCARDPROGRAMS//239.Loyaltyandsubscriptionoffers//2510.Luxurytravelnetwor

2、ks//2911.Segmentation//3312.Ratefactsheets/loadingforms//3513.ChildrenPolicy//372SebastienLapray–LuxuryandUpscaleBrandsPricingStructureOverviewPullmanPricingGuidelines-LuxuryandUpscaleBrands3PricingStructureOverviewPullmanGlobalPricingStructureOverviewRB1PUL–FlexibleBU1PUL–TimeforWELPUL–Time

3、forROMPUL–TimeforLoveBBPKU–ParkSleepandFly-Rate-BBBusinessbyLCAH-BBWellbeing–BBRA1PUL+BfstatpreferredBB(RA1PUL+BfstatpreferredrateRA1PUL+Bfstatpreferredrate+gift

4、MIN2RA1PUL+BB+Parkingrate+10EUR

5、MIN2RA1PUL–FlexibleRate-EPRB3PUL–AdvanceSaver-BBRA3PUL+BfstatpreferredrateFMLY–TimeforFamily-MPtob

6、edefinedbyhotelPK3–DeliciousEscape-BBRA1PUL–25%

7、MINROO2RB3PUL–10%

8、MINSTA2RA3PUL–AdvanceSaver-EP10to20%offRA1PULSUIPUL–SUITEEXPERIENCE–EPorBBRA1PUL–30%RA4PUL–SuperAdvanceSaverStayLongerandPurchase-EP-15%to-30%vsRA1PULSaveMore-EP-10%vsRA3PULStayLongerandSaveMore-EPEnergizingMorning-15%vs.RA3PU

9、LStayLongerandSaver–BBMore-EPFullyFlexible–6pmEnergizingMorning-20%vs.RA3PUL–BBStandardNoFlexFullyPre-Paid/NoCxl/NoRefund4SebastienLapray–LuxuryandUpscaleBrandsPricingStructureOverviewAnAscendingandParallelPricingModel•Anascendingmodelshouldalwaysberespected.PricesforthePublicratesareincreas

10、ingastimeprogresses.•Thismodelwilldriveourcustomerstowardsanearlybookingpattern.•Aparallelmodeloffersafixedindexationbetweenrates,givingthecustomersaclearvalueofeachratesalesconditions.•PricesmustNEVERbedroppedatthelastminute.•Stayinglongerorbookingearlierwillgetcustomersbetterrateswhilesecu

11、ringourbusiness.5SebastienLapray–LuxuryandUpscaleBrandsPublicPricingPullmanPricingGuidelines-LuxuryandUpscaleBrands6PublicPricingPublicPricingStructureFLEXIBLERATE0%ReferenceRateADVANCESAVERADVANCESAVERUpto(hiddenondirectchannelsbyconditionaldispla