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1、临沂师范学院外国语学院《商务英语》教案贾永青Unit1ABriefIntroductionofInternationalTradeⅠ.Aimandrequirementsofteaching:Studentsshouldunderstandthegeneralframework,definitionsofinternationaltradeandthereasonsofhavinginternationaltradefordifferentcountries.Ⅱ.Keyanddifficultpoints:1.Reasonsofha
2、vinginternationaltrade.2.Problemsconcerninginternationaltrade:cultures,monetaryconversation,tradebarriersandsoforth.Ⅲ.Processofteaching:1.Preparationfortheunit:Theappearanceofinternationaltradearisesformanyreasons1)Thedifferentdistributionoftheworld’sresourcesdetermine
3、sthepatternsofworldtrade.2)Climateandterrainaffectthecultivationofsomeagriculturalproductsanationcanproduceandtradeinternationally.3)Theskilledworkersandcapitalresourceshelpdeterminewhatanationisabletoproduceandtradewithothernations.4)Withthedevelopmentofmanufacturinga
4、ndtechnology,therearoseanothermotivation,economicbenefit,fornationstotrade.2.Informationrelatedtotheunit:Internationaltrade,alsocalledforeigntrade,worldtradeoroverseastrade,inessence,isthefairanddeliberateexchangeofcommodityandserviceacrossnationalboundaries.Itincludes
5、importandexporttradeoperations.Theformsofinternationaltradecanbelistedasfollowings:Exporting,importing,tradingcompanies,licensing,contractmanufacturing,jointventuresanddirectinvestment.3.Detailedexplanationofthewordsandpassage:wordstangible,innovation,maritime,speciali
6、zein,monetaryconversion,tradebarrier,ethnocentric,naturalresources,remittance,immigrant,paradox,domestictrade,exchangerate,fluctuation,commercialcredit,depreciate,quota,beconfrontedwith,principal,discount,facility,nationalization,compensate,warehouse,exclusivelicense,p
7、atent,trademark,royalty,wholesaler,tradingcompany,contractmanufacturingTerminologypractice:Comparativeadvantage:situationthatexistswhenacountrycanproduceaproductorprovideacertainserviceatmuchlowercostthananyothercountry.Absoluteadvantage:situationthatexistswhenonlyonec
8、ountrycanproduceacertainitem,orcanproduceitmuchmoreefficientlythananyothercountry.Balancetrade:thedifferencebetweenth
