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1、智课网IELTS备考资料雅思口语话题part2:成功的广告摘要:雅思口语话题part2:成功的广告!今天为大家带来的是关于雅思口语范文的内容,主要以成功的广告为例,希望对大家备考能够有帮助,一起来看看详细的内容介绍吧!雅思口语话题part2:成功的广告Describeanadvertisementthatyouthinkissuccessful.Youshouldsay:·Whatistheadvertisement?·Whattheadvertisementcontains(thecontentsofthisadvertisement)·Whatisthefuncti
2、on(purpose)ofthisadvertisement?·Whatkindsofpeoplewouldbe(or,are)interestedin(orattractedto)thisadvertisementAndexplainwhyyouthisadvertisementworkswell.CocaColaWhatisadvertised?Well,asfarasIamconcerned,itisaTVadvertisementofCocaColabroadcastedatthebeginningofthiscenturyimpressedmemost,and
3、alsoItreatitquitesuccessful.Whattheadvertisementcontains(thecontentsofthisadvertisement)Inthead,ayoungboyandhismotherbringsmallgiftstoanorphanage:themothergivesarugandbasketoffoodandtheboydonatesabottleofCocaCola.Attheorphanage,theboyplaysfootballwithsomeoftheorphansandmakesfriendswithth
4、em.Later,afterthebreakingofthefast,theboyscampersbacktotheorphanagetobreakfast—andsharetheCoca-Cola—withhisnew-foundfriends.Thecommercialendswiththewords"Alwaysingoodspirit.AlwaysCoca-Cola''·Orphanage:孤儿院·donate:捐赠·new-foundfriends:新交的朋友·scampersback:跑回来Whatisthefunction(purpose)ofthisad
5、vertisement?Well,basically,likethesimplestoryofcharitychosenbythecompanyofCocaCola,theinterestingplot,suchasthegorgeousfriendship,isabletoconveymessage,bringaboutpublicityandgetpeopletobuytheproduct.Inaddition,alwaysingoodspirit,alwaysCoca-Cola,thecatchysloganandlogocanmakesureyourcompan
6、yandadvertisementsimplytoberemembered.·Charity:慈善·plot:情节·catchy:吸引人的·sloganandlogo:广告语和标志Whatkindsofpeoplewouldbeinterestedinthisadvertisement?Becauseoftheambitiousgoaloftheadvertisement,boththejuvenileandtheadultwouldliketobuyitwithinterest.Consequently,thesalesofCocaColarushedtohighat
7、asudden.·ambitiousgoal:远大的目标·juvenile:少年AndexplainwhythisadvertisementworkswellComparedwithotheradsofsoftdrinks,CocaColashowedtheirbroadhorizonoftheworldthroughtheadvertisement.Theyfocusonsuchperspectiveslikethehumans,thenaturesaswellasthesportsmatchandthecharity.Theskill