discourse analysis

discourse analysis

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时间:2018-07-10

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1、DiscourseAnalysis  【Abstract】DiscourseisnotamethodofteachingEnglish,itisaboutdescribingandunderstandinghowalanguageisused.  【Keywords】Discourse,Linguistic,Analysis  Data1:  MoreThanJustACar  ①WhenyoustartupanewDaihatsu,you’restartingupmorethanjustacar.  ②Youarestartingane

2、wjourneythatcanenrichyourlifeinmorewaysthanyoucanimagine.  ③BecauseatDaihatsu,wedon’tjustbuildcars,webuildrelationships.  ④Weunderstandthatconsumerneedsarediverse,andwearedeterminedtoestablishalong-lasting,cooperativepartnershipgearedtowardthespecialconditionsinyourlife,a

3、ndinyourcommunity.  ⑤Apartnershipinwhichwecooperatewitheachother,andgrowtogether.  ⑥Sopickupthekeythatstartsmorethanjustacar.  ⑦BecauseaninvestmentinDaihatsuismorethanjustaninvestmentinanexcellentautomobile.  ⑧It’saninvestmentinsociety,andinthefuture.  Thisisanadvertiseme

4、ntforcar’sselling.Seeingfromthewholetext,thestartingpointistargetedat“you”.Thebeginningtwosentencesareconsistingof34words,while5wordsofthemare“you(your)”,sowecanfigureouttheimportanceofsubject“you”.Inthefollowingthreesentences,muchmoreimportanceisattachedto“we”.Inthemeant

5、ime,inthethreesentences,therearealsotwo“your”,whichlinkedtherelationshipof“you”and“we”.Theinterpretationthatmakesmostsenseisthattherelationshipbetweenthethirdsentenceandtheformertwosentences,thethirdsentenceprovidesareasonforthefirsttwosentences.Thetwosegmentsaretherefore

6、inaphenomenon-reasonrelationship.Itisthesamesituationwiththesixthsentence,inmeaningaspect,italsoprovidesreasonfortheformersentences.Thefocusofthelasttwosentencesis“investment”:investmentinDaihatsu→investmentinanexcellentautomobile→investmentinsociety→investmentinthefuture

7、.Wecanobservetheimportanceof“you”“we”“investment”inthistextandtheyarethreeobviouslexicalcluster.Intheaspectoflexicalcohesion,“startup”,“arestartingup”,“arestarting”inthefirsttwosentencesaresynonyms,what’smore,“morethan”occursfourtimesinthewholetext,that’sarepetition.Boths

8、ynonymsandrepetitionbelongtothecategoryofreiteration.Wecanfindthatreiterationisextremelycommonin

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