faculty of business course work- strategic management,academic writing论文_40

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1、FacultyofBusinessCourseWork:StrategicManagement,Academicwriting论文FacultyofBusinessCourseWorkSJTUSession32006CourseTitle:StrategicManagementCourseCode:MGT703FieldofEducation:080399Requiredcourseinprogram:MBA–yesContacthoursperweek:Recommendedstudytime10–12hoursA

2、dmissionrequirements:Nopre-requisitesforcoursesMode:External/Online/OncampusUnits:12creditpointsEnrolmentrestrictions:StudentsenrolledinMBA(andallsubsidiaryprograms)ContentsIntroduction............................................................................

3、....................................1Module1:Strategy,TheStrategicManagementProcessAndEthics..................1Week1:Anoverview......................................................................................................1Objectives.....................

4、..................................................................................................1Whatisstrategy?............................................................................................................1Conceptofcompetitiveadvantage.........

5、........................................................................2Whatisstrategicmanagement?.....................................................................................2Intended/proactiveandemergent/adaptivestrategies............................

6、........................3Strategyandethics.........................................................................................................3Strategyandbusinessmodelling....................................................................................3

7、Threequestionsfortestingthewinningstrategy............................................................3Fivetasksofstrategicmanagement...............................................................................3Thestrategymakingpyramid........................

8、.................................................................4Corporate-levelstrategies..................................................................................