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1、www.hbr.orgHBRCASESTUDYANDCOMMENTARYHowshouldBartonLeadershipDevelopmentmakehercaseforexecutivePerkorPriority?education?byIdaleneF.KesnerFourcommentatorsoffer•expertadvice.ReprintR0305ABusinessisbad,andZendalPharmaceuticalsmustprotectwhat’scrucialinitsbudge
2、tandjettisonwhat’sjustnicetohave.Inwhichofthosecategoriesdoesexecutiveeducationbelong?HBRCASESTUDYLeadershipDevelopmentPerkorPriority?byIdaleneF.KesnerHeralmamaterhadneverlookedbetter.Sun-utesearlyforherappointment,butPalmerlightbouncedoffthegablesoftheoldl
3、ibrarywouldprobablybeonhiswaytohisregularbuilding,therosebedswereinfullbloom,andMondaylunchwithCEOJackStocktonandthethehushofearnestacademicendeavorhungrestofthecompany’sseniorexecutives—thesix-overthequad.Foronce,though,themyriadpack,astheycalledthemselves
4、.ShefiguredshecharmsoftheuniversitywerewastedonKarenwouldleaveamessageonhisvoicemailbut,toBarton.hersurprise,heansweredthephonehimself.Shewaslivid.Twoweeksago,Barton,these-“Dave,it’sKaren.IjustgotyourrevisionstoniorvicepresidentofhumanresourcesforZen-mybudg
5、et,andIthinkthere’sbeenamistake.dalPharmaceuticals,hadroutinelyturnedinherTheversionyousentbackseemstohavealmostbudgetrequesttoherboss,DavePalmer,thenothingforexecutiveeducation,”shesaid,withCOOandexecutiveVPofadministration.Palmeranervouslaugh.hadsentthepa
6、persbacktoherthatmorning,“Nomistake,”answeredPalmerwiththejustasshewasleavingforanappointmentwithwearyairofsomeonewhohadbeenhavingsim-thedeanofheruniversity.Bartonhadlookedatilarconversationsallmorning.“Stocktonaskedtherevisionshehadmadeenrouteandwasmetopar
7、edownnextyear’sbudgetsby20%stunnedtofindthatPalmerhadcutherexecu-acrossalldepartments.Somethingshavetobetiveeducationbudgetbymorethan75%.slashedmorethanothers.ExecutiveeducationAsBartonrecoveredfromtheshock,shede-programsare—”cidedthatithadtobeamistake.Sheg
8、lancedat“Dave,”interruptedBarton,“youdidn’ttrimherwristwatch.Itwas11:50am.Shewastenmin-mybudget.Youjustaboutdemolishedit.”COPYRIGHT©2003HARVARDBUSINESSSCHOOLPUBLISHINGCORPORATION.ALLRIGHTSRESERVED.HBR’
