高三英语(人教版)五单元课文课件

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1、高三英语(人教版)五单元课文课件本文由sandyahe贡献ppt文档可能在WAP端浏览体验不佳。建议您优先选择TXT，或下载源文件到本机查看。Unit5advertisement1.Whyisadvertisingpopular?A:Advertisingispopularbecauseitcanincreaseprofitsandbecausemanyoftheadvertisementsareentertaining.2.Howdoesadvertisinghelpconsumersandcompanies?A:Advertisinghelpsconsumersfindou

2、taboutnewproductsandhelpscompaniesintroducenewproducts.3.Whatisthebasicprinciplebehindadvertisements?A:Advertisementshelpcompaniestoinfluencethechoicecustomersmakebyassociatingtheproductwiththecustomers’needs.4.Whydoadvertisersoftenhavetoworkhardtoattractpeople’sattention?A:Advertisersoftenh

3、avetoworkhardtoattractpeople’sattentionbecausecustomersseesomanyadseveryday.5.Whatisa“bait-and–switch”ad?A:A“bait-and–switch”adisanadthatcheatsthecustomersbyshowingthemoneproductandgivingthemanother.6.Howcanweprotectourselvesfrommisleadingads?A:Wecanprotectourselvesfrommisleadingadsbylearnin

4、ghowtoanalyzeads.paragraphs123MainideasAdvertisingisahighlydevelopedindustry.Peoplereacttoadsindifferentways.Whatisthebasicprincipleofadvertising?Thedevelopmentofradio,televisionandothermediahasgonehandinhandwiththedevelopmentofadvertising.广播、电视以及其他媒体与广告业同步发展。gowith:与……同行，与……相配我和你一起去。I’llgow

5、ithyou.她的帽子和裙子很相配。Herhatgoeswellwithherdress.handinhand:手拉手，同步地灰尘与疾病总是形影相随。Dirtanddiseasegohandinhand.金钱并总是同幸福密切相关。Moneydoesn’talwaysgohandinhand.athand近处，即将到来byhand手工ontheonehand一方面ontheotherhand另一方面handdown传给后代handover移交，让与fromhandtomouth现挣现吃地，仅够糊口地Ontheotherhand,criticssometimesaccusecomp

6、aniesofusingadstomisleadusbymakingusbelievethatacertainproductisbetterthanitreallyisorthatwewillbehappierifwebuyit.另一方面，批评者有时指责公司滥用广告误导我们，让我们相信某种产品比它的实际情况要好，或者购买某种产品会让我们更愉快。accusesbofdoingsth:指控（指责)…….他被指控是间谍。Hewasaccusedofbeingaspy.比较:chargesbwithsth:指控…有过错那个司机被控超速驾驶。Thedrivewaschargedwiths

7、peeding.他们指责他不诚实。Theychargedhimwithdishonesty.Customersseesomanyadseverydaythatadvertisersmustworkhardtogettheirmessageacross.消费者每天看到大量的广告，因此广告商必须使出浑身解数使消费者明白他们的意图。so……that:如此以致这个产品太贵了，没有多少人愿意买。Theproductissoexpensivethatfewpeoplewouldbuyit.get……ac