创业大赛商业计划书.pdf

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1、.目录一、创业方案执行摘要.......................................31.1业务构想与业务概貌......................................................31.2机遇与谋略..............................................................31.2.1政治法律环境......................................................31.2.2经济环境..

2、........................................................41.2.3社会文化环境......................................................41.2.4技术环境..........................................................41.2.5谋略..............................................................41.3目标市场

3、与前景预测......................................................51.3.1目标市场..........................................................51.3.2前景预测..........................................................51.4竞争优势................................................................5

4、1.4.1资源优势..........................................................51.4.2技术和产品优势....................................................51.4.3服务优势..........................................................51.4.3运营优势..........................................................

5、51.5经济性、盈利性与创收潜力................................................51.6经营团队................................................................61.7股权分配与出让..........................................................6二、产业、企业及其产品或服务...............................62.1产业概况.........

6、.......................................................62.2企业及其构想............................................................62.3产品或服务..............................................................72.4市场进入与扩张谋略......................................................82.4.

7、1总体战略..........................................................82.4.2市场进入与扩张路径................................................8三、市场调研与分析.........................................83.1顾客....................................................................83.2竞争态势与竞争优势....

8、..................................................93.2.1行业内竞争者......................................................93.2.2替代