寿险中高端客户服务学员手册全稿.doc

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1、单元主题中高端客户服务学员手册TrainBetter,AchieveBest服务的意义：对公司：1、提高公司知名度，建立良好品牌，树立公司形象2、持续经营，打造百年老店3、创造利润，获得良质契约对客户：1、增加对公司的安全感2、增强对自身的满足感3、获得更充分全面的保障4、成为其家庭经济顾问对个人：1、增加保额2、提高继续率3、介绍新客户4、建立影响力中心心得：__________________________________________________________________________________________________________________

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4、____________________________________________________________________________________________________________________________________________________________________________________________________________________________________客户服务的公式：预期需求预期水平2服务水平1公式：服务水平-预期服务〉0<0=0重点记录:___________________________

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