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ID:57408996
大小:7.73 MB
页数:23页
时间:2020-08-18
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1、IcecreamLiuminWangkaidiCompositionMilkfatisusuallybetween10%andashighas16%9to12%serumsolids:containstheproteinsandcarbohydratesfoundinmilk12to16%sweeteners:usuallyacombinationofsucroseandglucose-basedcornsyrupsweeteners55%to64%waterwhichcomesfromthemilkorotheringredientsH
2、istoryEurope:AlexandersenthisslavesintotheApenninesMountainsforsnowandicetoconcoctthelusciousicedfruitnectarshecraved.China:DuringChina'sTangDynastyicecreamwasmadefromcow,goatandbuffalomilk,flavoredwithcamphorandthickenedwithflour.America:Frozenconfectionerydessertsarrive
3、dinAmericaduringthe1700'sNewYorkCitywasthesiteofthefirsticecreamparlorin1774,openedbyPhillipLenzi.GeorgeWashingtonlovedicecreamsomuchthatalargepartofhisspendingwasdevotedtoit-$200forjustonesummerBRANDHandel’sHomemandeIceCreamDr.Bob’sIceCreamBerthilionIceCreamRon’sGourmetI
4、ceCreamBimBomIceCreamCoppeliaIceCreamColdStoneIceCreamCrescentRidgeDairyIceCreamVivoliGelatoIceCreamHaagen-DazsIceCreamHaagen-DazsPartone:IntroductionParttwo:AdvertisementPartthree:publicwelfareHaagen-dazsHaagen-Dazshasstayedtruetothistimelesstraditionofthefrozen-dessertm
5、akerscraft.TheideaforHaagen-Dazsdatesbacktotheearly1920s.Haagen-Dazswasnamedin1961byRuebenMattusinNewYork.HewasfromPolandALoveStorybyMattusandhissweetheartisthehistoryoftheHaagen-Dazsicecreamcompany.Theystruggledofmany"yearsandtears"tocreatesuchspecialproductthatwouldgoon
6、tomakethemwealthy,andtheiricecreamhasbecomeanAmericanlegendReubenMattus’sideaistocreatethefinesticecreamintheworld.Heinsistedonusingonlythefinest,purestingredientsTodayHaagen-Dazsoffersafullrangeofproductsfromicecreamtosorbet,frozenyogurtandfrozensnacksinmorethan65differe
7、ntflavors.Haagen-Dazsproductsareavailablearoundtheglobeforicecreamloverstoenjoy.Haagen-Dazsisexpensivethanregularicecream5-10timesintheprice,Onprices,Haagen-Dazs,thereisnoadvantageatall.However,itadoptedauniquemarketingstrategy,andquicklyoccupiedthemarket,atopicecreambran
8、d.Comparedtoothericecreamfood,HaagenDazsconsumergroupstobemuchsmaller.香草冰淇淋(VANILLA)¥78巧克力冰淇淋(CH
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