学术英语（管理）含课后答案课件.ppt

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1、学术英语管理E-Business5E-BusinessE-business(electronicbusiness),atermcoinedbyIBM’smarketingandInternetteamsin1996,isdefinedastheapplicationofinformationandcommunicationtechnologiesinsupportofbusinessactivities.Itenablescompaniestolinktheirinternalandexternaldataprocessingsystemsmoreefficiently,toworkmore

2、closelywithsuppliersandpartners,andtobettersatisfytheneedsoftheircustomers.Inthisunit,wewilllearnaboute-businessthroughconcreteexamples.Unit5E-BusinessUnitContentsLead-inTextATextBListeningWritingSpeakingUnit5E-BusinessLead-inActivityUnit5E-BusinessLead-inActivityGroupdiscussionDivideintogroupso

3、f4-5anddiscussthefollowingquestions:Whatise-business?Whatareitsfunctions?Divisionofthetextintothreepartsaccordingtothetitle.TheFutureofE-Business:Growth,Opportunities,andChallengesUnit5E-BusinessLead-inActivityListentoanintroductiontotheconceptofe-business,andfillintheblankswiththeexactwordsyouhea

4、r.collaboratingwithbusinesspartnersIBMpartsandsuppliesdojointresearchequipmentandsoftwareTravelbookingsTextA─CriticalreadingandthinkingBackgroundinformationOverview─Languagebuilding-upSpecializedvocabularyFormalEnglishTheFutureofE-Business:Growth,Opportunities,andChallengesUnit5E-BusinessUnit5E-B

5、usinessTextABackgroundinformationCriticalreadingandthinkingE-BusinessAtermusedtodescribebusinessesrunontheInternet,orutilizingInternettechnologiestoimprovetheproductivityorprofitabilityofabusiness.Inamoregeneralsense,thetermmaybeusedtodescribeanyformofelectronicbusiness—thatistosay,anybusinesswhich

6、utilizesacomputer.Inmostcontextse-businessrefersexclusivelytoInternetbusinesses.Unit5E-BusinessTextAOverview—TextanalysisCriticalreadingandthinkingGrowthDefinitionofbusinessmodelsAbusinessmodelrepresentsagroupofcommoncharacteristicsandmethodsofdoingbusinesstogeneratesalesrevenuesandreduceexpenses.

7、Unit5E-BusinessTextAOverview—TextanalysisCriticalreadingandthinkingTwomostpopulare-businessmodelsB2BType1:Focusingonfacilitatingsalestransactionsbetweenbusinessese.g.DellType2:involvingacompanyanditssuppli