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ID:56475180
大小:6.34 MB
页数:34页
时间:2020-06-19
《德勤汽车供应链管理.ppt》由会员上传分享,免费在线阅读,更多相关内容在教育资源-天天文库。
1、JohnFeliceVicePresidentManufacturing,Technology&GlobalEnterpriseChryslerCorporationLLCChryslerGroup’sFlexibleManufacturingStrategyMay17,2007JohnFeliceVicePresident–Manufacturing,Technology&GlobalEnterpriseChryslerGroupMarketandCompetitiveChallengesToughCompetition
2、GovernmentRegulationConsumerDemandSupplyChainAligningcapacity,coststructureandcapitalspendingwithmarketdemandIncreaseefficiencyofallaspectsofthebusinessStrengthenandincreaserevenuesandmarginsGlobalmarketopportunitieswithlowcostsourcingStrongproductpipeline$3bil
3、lionpowertraininvestmentleadstoamorefuelefficientproductlineupDealernetworkoptimizationRecoveryShort-termprogressonprofitabilityReturnonsalesof2.5%by2009StrategicTransformationMid-termchangeofbusinessmodelAchieveandsustainbenchmarkperformanceRTPFocusesonShort-andL
4、ong-TermGoalsWM1ProductStrategy/PortfolioManagementCapitalManagementWM7FixedCostManagementWM2StructuralChanges/ManufacturingWM3MaterialCostsManagementWM4RevenueManagementWM5QualityWM6ChryslerGroupExecutiveCommitteeWM–WorkModuleSevenWorkModulesFocusedonShort-andLo
5、ng-TermImprovementsTheseworkmodulesaresub-dividedintoteamsthatareworkingontacklingcosts,improvingqualityandefficiencyandenhancingrevenueacrosstheentirescopeofthecompanyProgramOfficeRedesignedBusinessModelSupportsLong-TermGrowthCurrentRedesignedBusinessModelProduc
6、t-centricProduct+CustomerandbrandfocusNAFTA-centricNAFTA+GlobalbalanceInternalresourcedrivenInternal+AlliancesandpartnershipsCustomerdrivenproductsandprocessesClearlydefineduniquelyAmericanbrandsHighbrandequityandcustomerloyaltyManufacturing,supplyandsalesfootprin
7、tsoptimized(balanced)tomaximizeglobalgrowthandprofitabilityLeveragingpartnershipstomanagecostsCreativeandefficientuseofalliancestoquicklyrespondtogeographic,marketsegment,andproductopportunitiesHowDoesDaimlerChryslerRespondEffectivelyandEfficientlytoMarketConditio
8、nsandVolumeFluctuations?ProductFlexDevelopmentManufacturingGlobalSourcingProductPortfolioGlobalAlliances&PartnershipsFlexFlexTargetStateFLEXOPPORTUNITIE
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