托老所创业计划书.doc

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1、篇一：夕阳红老年服务有限公司创业计划书夕阳红老年服务有限公司创业计划书团队名称：夕阳红团队作者：史强薄健周建伟王朋指导教师：朱傲蕾目录绪论......................................................................3一、调查的基本情况.........................................................3二、丹东市养老服务机构状况..................................................32.1基本情况...

2、................................................................32.2人员构成....................................................................42.3资金来源....................................................................4三、福利服务机构的老年人状况................................................43

3、.1年龄结构....................................................................43.2身体状况....................................................................5第一章项目背景...........................................................51.1项目建设的必要性...................................................5

4、1.2当前丹东市人口结构调查......................................................61.3构建和谐社会的需要..........................................................7第二章市场分析...........................................................72.1市场分析..........................................................71.2市场定位.

5、.........................................................7第三章营销策略...........................................................82.1经营理念..........................................................83.2规范服务..........................................................84.3客户定位.................

6、.........................................85.4促销方式..........................................................8第四章资金筹措..........................................................86.1投资回报..........................................................9（1）入股....................................

7、.................................9（2）回报.....................................................................9（3）股东资格要求.............................................................9第五章财务分析............................................................97.1效益分析..........................

8、................................9