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1、Chapter5B2BE-CommerceLearningObjectivesDescribetheB2Bfield.DescribethemajortypesofB2Bmodels.Discussthecharacteristicsofthesell-sidemarketplace,includingauctions.Describethesell-sidemodels.Describethecharacteristicsofthebuy-sidemarketplaceande-procurement.Explainhowreverseauction
2、sworkinB2B.1LearningObjectivesDescribeB2Baggregationandgrouppurchasingmodels.Describeotherprocurementmethods.Defineexchangesanddescribetheirmajortypes.DescribeB2Bportals.Describethird-partyexchanges.Describepartnerrelationshipmanagement(PRM).2Concepts,Characteristics, andModelso
3、fB2BECBASICB2BCONCEPTSbusiness-to-businesse-commerce(B2BEC)TransactionsbetweenbusinessesconductedelectronicallyovertheInternet,extranets,intranets,orprivatenetworks;alsoknownaseB2B(electronicB2B)orjustB2B.3Concepts,Characteristics, andModelsofB2BEC4Concepts,Characteristics, andM
4、odelsofB2BECTHEBASICTYPESOFB2BTRANSACTIONSANDACTIVITIESSell-sideBuy-sideExchangesSupplychainimprovementsandcollaborativecommerce5Concepts,Characteristics, andModelsofB2BEC6Concepts,Characteristics, andModelsofB2BECTHEBASICTYPESOFB2BE-MARKETPLACESANDSERVICESOne-to-ManyandMany-to-
5、One:PrivateE-Marketplacescompany-centricECE-commercethatfocusesonasinglecompany’sbuyingneeds(many-to-one,orbuy-side)orsellingneeds(one-to-many,orsell-side).privatee-marketplacesMarketsinwhichtheindividualsell-sideorbuy-sidecompanyhascompletecontroloverparticipationinthesellingor
6、buyingtransaction.7Concepts,Characteristics, andModelsofB2BECMany-to-Many:Exchangesexchanges(tradingcommunitiesortradingexchanges)Many-to-manye-marketplaces,usuallyownedandrunbyathirdpartyoraconsortium,inwhichmanybuyersandmanysellersmeetelectronicallytotradewitheachother.publice
7、-marketplacesThird-partyexchangesopentoallinterestedparties(sellersandbuyers).SupplyChainImproversandCollaborativeCommerce8Concepts,Characteristics, andModelsofB2BECB2BCHARACTERISTICSPartiestotheTransaction:Sellers,Buyers,andIntermediariesonlineintermediaryAnonlinethirdpartythat
8、brokersatransactiononlinebetweenabuyerandaselle
