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1、InternationalBusinessMachinesCorporation———Group3TheIBMspirit,theIBMheartandtheIBMlanguagewerethesameinalltonguesandinallcountries.——ThomasJ.Watson,Sr.ContentIBMhistoryofprogressTheBirthofIBMCultureStep1Themidofthe20thCenturyStep2Theendofthe20thCenturyStep3Th
2、ebeginningofthe21thCenturyCulture’powerIBMhistoryofprogressTheprogressofIBMlogoOnJune16,2011,IBMmarksitscentennial.Overthepastdecade,IBMhasbuiltarecordofleadershipbypursuingthemosttransformationalopportunities,inventingthebreakthroughtechnologiestocapturethem
3、andbuildinganorganizationabletodeliversuperiorresultsoverthelongterm.IBMhistoryofprogressIBMhistoryofprogress1890sto1937EarlyAmbitions1938to1951GrowingInfluence1952to1963FoundationsofModernComputingAmergerofthree19th-centurycreatestheComputing-Tabulating-Reco
4、rdingCompany(CTR)onJune16,1911，theprecursortoIBM.FollowingtheSecondworldwar,thecompanyacceleratesitsinternationalgrowth,andin1949,itformstheWorldTradeCorporationtomanageitsforeignoperations.Thesetechnological,businessandsocialinnovationspropelIBMintothe1960sa
5、stheworld’sleadinghigh-technologyfirm.1964to1970The360Revolution团队管理沟通渠建立1890sto1937EarlyAmbitions1938to1951GrowingInfluence1952to1963FoundationsofModernComputing1993to2001TheBirthofe-business1971to1992ComputingGetsPersonalIBMhistoryofprogress1964to1970The360
6、Revolution团队管理沟通渠建立1890sto1937EarlyAmbitions1938to1951GrowingInfluence1952to1963FoundationsofModernComputing1964to1970The360Revolution1971to1992ComputingGetsPersonal1993to2001TheBirthofe-businessIBMcreatesstandardsthatlegitimizethePC,turningitfromahobbyistdev
7、iceintoanindispensabletoolofmodernlife—inhomes,businessesandschoolsaroundtheworld..FollowingtheSecondworldwar,thecompanyacceleratesitsinternationalgrowth,andin1949,itformstheWorldTradeCorporationtomanageitsforeignoperations.Itmovesintomajornewgrowthbusinesses
8、,principallyservicesandsoftware,andembracesopenstandardsforcomputing.1993to2001TheBirthofe-business1971to1992ComputingGetsPersonalIBMSharePriceIBMhistoryofprogressWhywechoseIBM?TheBirthof
