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时间:2020-03-19
《测试题全国卷高中英语必修Book6unit4同步检测.doc》由会员上传分享,免费在线阅读,更多相关内容在应用文档-天天文库。
1、Unit4同步检测Ⅰ.阅读理解AAsthethrilloftheLondon2012OlympicGamesfades,thefocusnowisonthe2016OlympicGamesinBrazil.OverthenexttwoyearsitwillalsohosttheFIFAConfederationCupinJune2013andtheFIFAWorldCupin2014.Brazilhastakenstepstoincreasetheeconomicprofitsbysafeguardingtheinterestsofbroadcastersan
2、dfunders.In2009,theBrazilpassedtheBrazilianOlympicActandthesocalledWorldCupLawin2012,whicharedesignedtofightambush(隐性)marketinganddigitalpiracy(盗版),andregulateadvertisinginandaroundofficialsportingsites.TheBrazilianWorldCupLawgoesmuchfurtherinprotectingtheinterestsofrightownersthanB
3、razil’spreexistinglegislation(立法)inthisarea,thesocalledPeleLaw.Forexample,theWorldCupLawbansanyonebuttheofficialbroadcasterfromusingimagesofevents.However,itdoespermitusefornoncommercialpurposes.ItalsorequiresthatFIFAoritslocalbroadcasterprovidehighlightsuptotwohoursaftereachmatch.O
4、theritemsallowprotectionoftrademarksassociatedwiththeeventandbanunauthorizedassociationwiththeevent’smarks.ThePeleLawpermits,asaninformationright,bothaccesstosportingsitesandtheuseofimagesforjournalisticpurposes.Itis,however,unlikelythatsuchanunderstandingwillbegainedinrelationtothe
5、WorldCupLawwhichgovernsaccesstoanduseofimagesspecificallyinrelationtotheFIFAWorldCup2014.AlthoughtheBrazilianOlympicActregulatestheIP(知识产权)relatingtothe2016OlympicGamesinRio,itremainssilentonbroadcastingrights.Whateverthebenefits,itseemsclearthatIPrightsingeneral,andbroadcastingrigh
6、tsinparticular,willcontinuetoplayakeyroleinbringinginfunds.Ifpastexperienceisanythingtogoby,Rio2016notonlypromisesnewsportingachievements,butalsothebreakingofnewrecordsintermsofprofitsproducedfromthesaleofbroadcastingandothermediarights.【文章大意】 伦敦奥运会胜利落下帷幕,下一届奥运会要在巴西召开。现在巴西正在积极地建设、发展
7、,尤其是完善对知识产权的保护措施。1.The2016Olympics________.A.promisestobreakmanyrecordsB.willexperiencechallengesinfundingC.promisestobethegreatestinhistoryD.willbringgreatbenefitstoBrazil解析:选D。细节理解题。根据文章最后一段的第一句“Whateverthebenefits,itseemsclearthatIPrightsingeneral,andbroadcastingrightsinparticula
8、r,willcontinuetopla
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