商务英语阅读Unit5-叶兴国.ppt

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1、Unit52014.10BusinessEnglish:AReadingCourseBackgroundinformation有人说：你不理财，财不理你。如何理财？有人投资停车场、农场牲畜、金币：价值可能降低，但较稳妥保险；专业人士建议，考虑“钱生钱”：购买债券、债券型基金和货币市场基金、黄金、艺术品、房地产、纪念币和邮票等，要善于管理，确保它们产出利润；关注私人不动产抵押贷款和汽车保险，以避免不必要的损失；善于利用打折信息，减少货币支出；网上购物等。Warm-upQuestions1.Atthe

2、timeoftheworldwideeconomicrecession,financialmanagementbecomesmorenecessarythaneverbefore.Haveyoueverthoughtofhowtokeepmorecashwhenwearelosingmoneyeveryday?2.Withthegyrationsinthefinancialmarkets,whatcaninvestorsdotoseekrefugefromthefinancialstorm?Bus

3、inessEnglish:AReadingCourseReadingSkills:IntroducetheBasicInformationaboutBusinessEnglishReadingBasicreadingskills:1)Skimming略读：2)Skipping跳读：skimming_and_scanning.doc3)Guessingthenewwords猜测生词：BusinessEnglish:AReadingCourseReadingSkills:IntroducetheBas

4、icInformationaboutBusinessEnglishReadingQuestions:1.Whatiswordformation?2.Whatarethewordformationsweoftenuse?Unit5:Affixation;Compounding;Unit6:Conversion;Blending;Shortening;Unit7:Onomatopoeia;Backformation;Formationofnoncewords;Loanword;CoinageBusin

5、essEnglish:AReadingCourseReadingSkills:IntroducetheBasicInformationaboutBusinessEnglishReading1.Affixation:前缀法Prefixation:加前缀Suffixation:加后缀2.Compounding:合成法CompoundNouns:复合名词CompoundAdjectives:复合形容词CompoundVerbs:复合动词CompoundAdverbs:复合副词CompoundPronou

6、ns:复合代词BusinessEnglish:AReadingCourseUnit5ReadingSkills:IntroducetheBasicInformationaboutBusinessEnglishReading3.Conversion:转化法/Zeroderivation零位派生e.g.doctor医生n.→todoctor伪造v.4.Blending:混合法/拼缀法1)前词首部+后词尾部:telecast=television+broadcast电视广播2)前词全部+后词尾部:wor

7、kaholic=work+alcoholic工作狂3)前词首部+后词全部:heliport=helicopter+port首都机场4)前词首部+后词首部:interpol=international+police国际警察5.Shortening:缩略法1)clippedwords缩略词a.frontclipping截头telephone→phoneb.backclipping去尾corporation→corpc.front&backclipping截头又去尾influenza→flu;2)acr

8、onym首字母缩略词WHO→WorldHealthOrganizationBusinessEnglish:AReadingCourseUnit6ReadingSkills:IntroducetheBasicInformationaboutBusinessEnglishReading6.Onomatopoeia拟声词构词法:1)直接~:音与义基本吻合，能直接产生音义之间的互相联想，使用频率高。A.模仿动物的声音:grunt猪;croak青蛙;hiss蛇B.模仿物体的声音:rustle