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ID:51118353
大小:7.47 MB
页数:23页
时间:2020-03-18
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1、Member:刘蕾157700137刘蓓157700217李永胜157700236徐广跃157700218Date:2015/11/24MassMediaMassmediaissourcesofinformationandnewssuchasnewspapers,magazines,radioandtelevisionthatreachandinfluencelargenumbersofpeople.1点击添加文本点击添加文本点击添加文本点击添加文本contentsThetypesofadvertisementTheadva
2、ntagesanddisadvantagesofadvertisementHowtotreatadvertisement21、Whatisadvertising?publicserviceproductbrand32、TheancientformofadsSellingadvertising(叫卖广告)Textadvertising(文本广告)Materialadvertising(实物广告)43、NowtheformofadsAdvertisingplacementinfilmandtelevision.newspaper
3、s5LEDLEAFLETSPOSTERINTERNET64、Theadvertisingareeverywhere!78AdvantagesDisadvantagesmakecustomerknowthefirst-handinformationofnewproductsAdvantages9increasingthevisibilityofproductandgettingmoreprofitsAdvantages10spendinglotsofefforttograb,intheend,findingtheyareuse
4、lessDisadvantages11someadsmaymakeyoudeceivedDisadvantages12maliciouscompetitionDisadvantages13Howtotreatadvertisement?141.Polishoureyes15162.RationalshoppingAlwaysremember:thereisnofreelunch.17CrazybehaviorBlindconsumption18Don’tbeeffectedbydiscountorseckillads.193
5、.LearntoappreciateGoodadvertisementisanart.Poetryinmotion,dancingclosetome.动态的诗,像我舞近。(丰田汽车)20Goodtothelastdrop.(滴滴香浓,意犹未尽)21Keepthreepointsinmind1.Polishoureyes2.Rationalshopping3.Learntoappreciate22ConclusionsAdvantagesanddisadvantagesLookbeforeyouleap(三思而后行)23
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