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1、Chapter7Usingthethree-stepwritingprocessforroutineandpositivemessagesquestionHowtoproduceeffectivemessagesefficiently?Youshouldfaceinnumerousroutineandpositivemessagesduringthetypicalbusinessday.Mostbusinesscommunicationisaboutroutinematters:orders,information,companypolicies,claims,credit,e
2、mployees,products,operations,andsoon.Theyarerarelylongorcomplex.Contents:three-stepwritingprocesshelpyouproduceeffectivemessagesefficientlyStep1.PlanYourMessageStep2.WriteYourMessageStep3.CompleteYourMessagePlanyourmessage—fourtasksofplanningFirstMakesureyourpurposeisclear,andyouknowenoughab
3、outyouraudiencetocraftasuccessfulmessage.SecondGatherallinformationyouraudienceneedstoknowfrompresentationsetupstoluncharrangementstoparking,thatsavesyouandyouraudiencethetimeandthetroubleofadditionalmessagestofillinthegaps.thirdSelecttherightmediumforthemessageandtheaudience,e-mailandinstan
4、tmessagingmaybeuseful,butprintedmemosandlettersarestillcommon.fourthDefiningyourmainidea,limitingyourscope,selectingadirectoranindirectapproachandoutliningyourcontent.Writingyourmessage1Adaptyourapproachtoyouraudience.Yourattitudeshouldbepolite,emphasizethepositive,andusebias-freelanguage,Ma
5、keyourwritingasactiveaspossible.3Openwithaclearstatementofmainidea,includeallnecessarydetailsinthebody,andthenclosecordially.2Bemorepractice,whenyourmainideaiswelldefinedalready,limitthescopeofyourmessage.CompleteyourmessagereviseEvaluatingcontentandorganizationtomakesureyouhavesaidwhatyouwa
6、nttointheorderyouwanttosayit,reviewreadability,editandrewritetomakeitconciseandclear.produceDesignyourdocumenttosuityourpurposeandyouraudience,carefulfontselection,theuseofwhitespace,andotherdesignchoicesmaybehelpful.proofreadLookingfortypes,errorsinspellingandmechanics,alignmentproblems,poo
7、rprintqualityandsoon.distributeChooseadistributionmethodthatbalancescost,convenience,time,security,andprivacy.nowadayselectronicalwayiseffective,onintranets,extranets,orwebsitesandblogs,orviae-mailandIMfordifferentaudiencesEFFICIENCIALCOMMUNCIATION
