电子商务英语介绍.ppt

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1、E-CommerceGloriaElectroniccommerceDefinition“e-commerce”or“EC”buyingandsellingofproductsorservicesoverelectronicsystemssuchastheInternetandothercomputernetworksSomanyECwebsiteshowmanywebsiteshaveyoueverbrowsed?concludingbuyingandsellingproductsonlinedeveloping,marketing,selling,deli

2、vering,servicingandpayingforproductsandservices.B2BB2CC2CO2OB2BBusinesstobusinessisoneinwhichacompanydealswithanothercompanyforbusinessandexchangingofgoods,products,services.BUSINESSTOBUSINESSB2CBusinesstocustomerisonewherethecompanysellsitsgoodstothecustomerortradeswiththecustomers

3、.Thisiselectronicretailingandcalledase-tailingincommon.BUSINESSTOCUSTOMERC2COnlineshoppingofCtoCisaformofelectroniccommercewhereaconsumerplacesbidandotherbuysit.Herethewebsitesactsanintermediateforthebusiness.ExampleforsuchsitesisTaobao.CUSTOMERTOCUSTOMERO2O是指将线下的商务机会与互联网结合，让互联网成为线下

4、交易的前台ConnectofflinebusinessopportunitywithInternet,lettheInternetbecomeaforegroundofofflinebusiness一种观点是，一家企业能兼备网上商城及线下实体店两者，并且网上商城与线下实体店全品类价格相同O2OisacompanybothhaveE-storeandphysicalstore也有另一种观点，o2o是b2c的一种特殊形式o2oisaspecialformofb2cImpactofE-CommerceForthebusiness：itisprovideseasier

5、waytomarketaparticularproductatlowcostandalsotheproducteasilyreachestheglobalmarket.Fortheconsumers：theycanbuyproductsfromhome,sonotediousworkinbuyingandtheycantradeanytime.E-commercethusisagreaterbenefitprovidedithasultimatesecurity.希望我们不仅仅将对电子商务的认识局限于Shopping-Online，还要对它进行更多的利用希望这

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