《电子商务英语》PPT课件

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1、Unit7ElectronicCommerceLogistics8/24/20211Warm-upBackgroundInformationWordStudy&TextAnalysisExercises8/24/20212Warm-upDiscussthefollowingquestionswithyourclassmates:Whatkindofservicedothecompaniesprovide?Whatroledothesecompaniesplayine-commerce?Trytogi

2、veanexampleoftheservicethesecompaniesprovide.8/24/20213BackgroundInformation在电子商务中，一些电子出版物可以通过网络传送给购买者，但绝大多数商品仍要通过运输完成从供应商到购买者的物流过程。只有商品及时地配送到用户手中，才标志着电子商务过程的顺利结束，否则电子商务只能是无米之炊。8/24/20214TextAnalysisChallengesLogisticsFacesintheE-commerceAgeAlmostwithinonenig

3、ht,e-commercerisesup.However,logisticscouldnotchangeaccordinglyatthesamespeed.Asaresult,logisticsine-commerceisfacedupwithchallengesthathavenotbeenwitnessedbefore.[1]8/24/20215TextAnalysisInB2Ce-commerce,theeasyandfastonlineorderingincreasesconsumers’expectat

4、ionofquickandreliabledelivery.Thevendorscouldonlywinthemarketcompetitiveadvantagesthroughthereliableandhigh-effectivemanagementofthelogisticssystem.(译文)8/24/20216TextAnalysisInB2Be-commerce,thefocusofvendors’competitionhasbeenturnedfromtheproductstotheservice

5、s,actuallythecompetitionofsupplychain.[2]Thevendorsmustusetheweb-basedtoolstotransfertheinformationbetweenthepartners,establishtheintegratedlogisticsmanagementsystem,increasetheentiresupplychainvisibility,andcoordinatetheplananddecisionsupportofallparticipant

6、sinthesupplychain.8/24/20217TextAnalysisIngeneral,e-commercecreatesnewbusinessmodelsandsetshighdemandsonthelogisticsservice,whichexpressesasfollows:[3]8/24/20218TextAnalysis(1)Responsiveness:TherequestofcustomerstodistributionisoftentheJIT[4].Thedeliveryinthe

7、nextdayoreventhesamedayhasbeenatrend.Itrequiresbetterresponsivenessoflogisticssystem.8/24/20219TextAnalysis(2)Flexibility:Thetraditionallogisticsmayfixtheoptimizedfacilitiesandpersonnelinaccordancewiththeproductsquantity,peaktimeandturnoverratio.Bute-commerce

8、businessisverydifficulttopredict.Thisrequiresthequickandeffectivesuitablenessofthelogisticsdepartments.(译文)8/24/202110TextAnalysis(3)Visibility:Tomeettheresponsivenessandflexibilityrequir