会展英语 教学课件 作者 张达球 周岩 陈宜平 主编unit 8.ppt

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1、EnglishforConventionsandExhibitionsACourseBookUnit8ContractManagementLead-in:TheoreticalunderstandingsSpotlightReading:TheContractManagementProcessQuickLink:2006ShanghaiExpoLegalForumReplay:TheOlympicGamesLicensingProgramTerminologyBankandPracticeLead-in:Theoret

2、icalunderstandingsIntroductionEssentialtoprojectsEvent-specificcontractsSpotlightReading:TheContractManagementProcessNegotiationBackgroundPrecedentPartneringSpecificationandEvaluationQuickLink:2006ShanghaiExpoLegalForumPartnershipfortheExpofromLocalizationtoInte

3、rnalizationChinaEasternAirlines,ChinaTelecom,ChinaMobileandtheBankofCommunications,etc.—localpartnersSAICandGMChinasignedthejointpartnershipagreement–internationalpartnersReplay:TheOlympicGamesLicensingProgramMissionManagementandDevelopmentPhasesSelectionofLicen

4、seesRoyaltiesRightsandBenefitsTerminologyBankandPracticeThesetwopartsaredesignedforlearnerstoreinforcewhattheyhaveachievedinthisunitandmoreimportantlytostrengthentheirknowledgebypracticalreplacementwiththehelpoftheteachers.