IEEE商业计划书写作方法.pdf

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1、VolumeVII67$57,1*#$#+,*+07(&+#&203$1

2、Street,NewYork,NY10017-2394Allrightsreserved.Nopartofthisbookmaybereproduced,inanyformnormayitbestoredinaretrievalsystemortransmittedinanyformwithoutwrittenpermissionfromthepublisher.PrintedintheUnitedStatesofAmericaCONTENTSForewordPrefaceAcknowledgementsIntroductionPARTONETHEGENESISChapter1Start

3、-upOpportunitiesforHigh-TechEntrepreneursChapter2Technology-OrientedProfessionalasCompanyFounderChapter3LifeinYourStart-UpPARTTWOGETTINGDOWNTOBUSINESSChapter4Market-VersusTechnology-FocusedApproachtoGrowingaBusinessChapter5WhenHigh-GrowthBusinessisDesirableandNecessaryChapter6Start-UpFinancingTer

4、minologyandStagesPARTTHREEDUEDILIGENCEChapter7ElementsofaSuccessfulStart-UpChapter8CreateYourManagementTeamandBoardofDirectorsChapter9EvaluateMarketsandTargetCustomersChapter10DefineYourProductorServiceChapter11WriteYourBusinessPlanChapter12FundingIssuesSIDEBARSResourcesAvailabletoStart-UpEntrepr

5、eneursSymantecCorporation:RespondingtoaChangingNeedFinancialsforEngineers—ACrashCourseTrialsandTribulationsintheFinancingofOneStart-UpCompanyBusinessPlanWritingAidsandFinancialPlanningAidsOneVentureCapitalistsPerspectiveonPlanEmphasisSoftwareSuccess—WhoGetsFundingHowandWhere)25(:25'Entrepreneursh

6、ipisthecallofthel990s.Thisisparticularlythecaseinhightechnology,whereoursocietycontinuestoplacemorefeverishdemandsonAmericaningenuityforimprovementandinnovationintheproductsandservicesthatsurroundourlives.Everyonelookstocreatethefastestchip,thelightestlaptop,andthemostpowerfulsoftware.Thereisnoli

7、mittothetechnologicaladvancesrealizedwitheverynewproductintroduced,whichisexactlywhytherehasneverbeenabettertimetoconsideranentrepreneurialventure.Itishardtoescapetheimageofentrepreneurialsuccessintoday’smedia-consciou