计算机英语教程 教学课件 作者 吕云翔 杨雪 林珣_ Unit 9.ppt

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1、Unit9E-Commerce计算机英语教程教学课件ContentsPart1ReadingandTranslatingSectionA:ElectronicCommerceSectionB:HowPayPalWorksSectionC:Amazon.comPart2SimulatedWriting:E-mailPart3ListeningandSpeakingDialogue:ProtectingBuyers’PrivacywithOnlinePaymentServicesListeningComprehe

2、nsion:OnlineShoppingDictation:eBay—GlobalBuyingHub1.1ElectronicCommerceIntroductionBusinessApplicationsFormsGlobalTrendsinE-RetailingandShoppingImpactonMarketsandRetailersE-commerceTypesDistributionChannels1.1ElectronicCommerceComplexSentencesOriginal:Conte

3、mporaryelectroniccommerceinvolveseverythingfromordering“digital”contentforimmediateonlineconsumption,toorderingconventionalgoodsandservices,to“meta”servicestofacilitateothertypesofelectroniccommerceTranslation:当代电子商务涉及从订购即时在线消费的“数字化”内容到订购传统商品和服务再到促进其他类型电子商务

4、的“元”服务等一切内容。1.1ElectronicCommerceExercisesI.Readthefollowingstatementscarefully,anddecidewhethertheyaretrue(T)orfalse(F)accordingtothetext.___1．TheusageofInternetpromotesthegrowingupofelectroniccommerce.___2．Electroniccommerceisconductedentirelyelectronical

5、lyforvirtualitems.___3．Exchangeoffinancialdataisalsoincludedinthescopeofe-commerce.___4．Manybrick-and-mortarcompanieshaveaddedInternettotheirdistributionchannelportfolio.___5．E-commercehasbroughtadrasticaeandglobalchangeinbusinessmodels.1.1ElectronicCommerc

6、eII.Choosethebestanswertoeachofthefollowingquestions.1．Whichofthefollowingeventshappenedlatestinthedevelopmentofe-commerceaccordingtothisarticle?A．Amazon.compostsfirstyearlyprofitB．AlibabaGroupisestablishedinChinaC．eBayacquiredPayPalfor$1.5billionD．PizzaHut

7、offersonlineorderingonitsWebpageC1.1ElectronicCommerceII.Choosethebestanswertoeachofthefollowingquestions.2．WhichofthefollowingisWRONGaboutB2BandB2C?A．B2BtransactionsareconductedbetweenbusinessesB．BothAmazon.comandeBay.comareB2CWebsiteC．Therecanbeintermedia

8、ryserviceinB2CD．B2Bislimitedtospecific,pre-qualifiedbusinessparticipantsD1.1ElectronicCommerceII.Choosethebestanswertoeachofthefollowingquestions.3．Whatisthemostdirectimpactbroughtbyelectroniccommerce?