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ID:50312356
大小:3.92 MB
页数:11页
时间:2020-03-12
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1、HistoryofMcDonald's请在此处填写作品信息(此页非设计模板)1948Founded1958100MillionHamburgersaresold1961CreatedMLogo1962Firstindoorseating1967Goesinternational1972Value--$1billion1996McDonalds.comlaunched19901stMcDonald’sinShenzhen20081000thRestaurantinChina2010Offervisitorsfree
2、Wi-FicreatedHowWhoMcDonald's!&Thebusinessbeganin1940,witharestaurantopenedbysiblingsDickandMacMcDonaldinSanBernardino,California.!XTheirintroductionofthe"SpeedeeServiceSystem"in1948establishedtheprinciplesofthemodernfast-foodrestaurant.DickandMacMcDonaldRayKr
3、oc(1902.1.14-1983.1.14)“ThefatheroftheMcDonald's,thefast-foodgiant”RayKrocmadealivingbysellingfor30years.Attheageof52,hethoughtthatthemosttwoimportantelementsofrestaurantindustryarecheapandclean,andthus.......!In1961,KrocfinallypersuadedtheMcDonaldbrotherstot
4、ransfertherestauranttohimselfwiththepriceof$2.7millionDickandMacMcDonaldRayKrocIn1963,inMcDonald'sstores,eachdoor'sneonlighttubesareidentifiedwithsalesofmorethan100millionhamburgers;Inthesameyear,aclowndressedinredclothesandyellowvest,RonaldMcDonald'sshowedup
5、officially.RonaldMcDonald's!RayKrocbuiltthekingdomoftheworld'slargestfastfood,McDonald'sXUnderthestrictsystemofmanagement,in1968,Kroc‘sMcDonald’sdevelopedto1000stores.Bytheyearof1978,theamountreachedto5000.Afterover40years’development,McDonald‘shasnearly30tho
6、usandstoresin114countriesandregionsaroundtheworld,becomingoneofthreemajorbrandswithMarlboro,Coca-Cola.THANKYOUXMembersYangWanWan(杨湾湾)LiXueMei(李雪梅)LiChang(李唱)ZhaoMin(赵敏)ZhangXin(张昕)ShengJinXiu(盛锦锈)
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