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1、ABSTRACTABSTRACTThejoint-stockcommercialbankisourcountryfinancialsystem'simportantcomponent,isalsoourcountryeconomicreformandfinancialsystemreform.Since1986Chinaestablishedthefirstjoint-stockbanks--theBankofcommunicationssincejoint-stockcommercialban
2、k,bankingindustryhasbecomeoneofimportanteconomymainbody,marketsharecontinuestoexpand,theeconomicimpactisgrowing.Andsinceit'sbirthisbasedonbreakingthetraditionalbigfourstate-ownedbankmonopoly,improvingthebankperformance,thereforefromthejoint-stockcomm
3、ercialbanksthemoment,ithasthenaturaladvantage.Forexample,joint-stockcommercialbanksdon'tcarrymuchpolicyburden,itscommercializemanagementfeatureismoreobvious;itfromthebeginningtoimplementshare-holdingsystem,makesthedecisionmoredemocratic;partofthejoin
4、t-stockbankstointroduceforeignstrategicinvestors,fortheintroductionofforeignadvancedbankmanagementlevelplaysanimportantrole;theotherjoint-stockbanksalsohasanumberofhigh-qualitytalents,thefuturemarketdevelopmenthaslaidagoodfoundation.ButduetoChina'sac
5、cessiontotheWTO,thefinancialindustrytorealizethecomprehensiveandopen,foreignbanksstartedall-roundtoentertheChinesemarket,itsadvancedbankmanagement,informationmanagementtechnologyandforeigncustomerresources,inthenearfuturewillgivethedomesticbankformed
6、thehugeimpact.Inaddition,thedomesticregionalcitycommercialbanksalsocontinuestorise,furthererodingtraditionaljoint-stockcommercialbankmarketshare.Theseareanxiousforjoint-stockcommercialbanksinthenewsituationtomakegooduseofallthefavorableopportunity,av
7、oidrisk,connectedwiththeirownconditions,fosterstrengthsandcircumventweaknesses,maintaintheirowncorecompetitiveness.Sothispaperwilljoint-stockbanksopportunitiesandthreats,advantagesanddisadvantagesareanalyzedonebyone,tofindsuitableforthedevelopmentofa
8、seriesofcompetitivestrategyandfunctionstrategy,forthejoint-stockcommercialbank'sfurtherdevelopmenthashelpedtoprovidetheoreticalsupportandreference.Thispaperisdividedintofiveparts,includingintroduction,differencesofthecompetitivestrategyofdynamicenvir
