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1、AbstractInrecentyears,theInternetfinancialhasalwaysbeenthehotspotofthethefinancialscholarsresearchcategory,equitycrowdfundingofthisstudyisalsoincluded.EquitycrowdfundingraisedfromthepublictoenterChinasincetheendof2012,suchasAngelCrunch、Dajiatou.com、Ctquanastherepresentativeofthesitemorerapidde
2、velopmentplatform,referencingforeignoperationprocessandcombinedwiththespecificcircumstancesofChinadomesticequityfinancing,providemoreconvenientandefficientfinancingplatformforbusinessfinancierandinvestorresourcesallocationcomparedwiththepast,getbetterfinancingopportunitiesfordevelopmentofstart
3、-ups,publicidlefundscouldbefullyused.Breakthetraditionalfinancingchannellimitation,improvethefinancingefficiencyandinvestmentefficiency,boostingtheconstructionofcapitalmarket.However,despitetherapiddevelopmentoftheequitycrowdfunding,itisstillintheprimarystageofdevelopment,alotofpeopleverystran
4、getoit,italsofacesmanyriskfactorsintheprocessofoperationandmanagement.Thisarticlethroughstudiestheriseofequitycrowdfunding,currentsituationofthedevelopmentplatform,definition,types,businessmodelandCharacteristicsofequitycrowdfunding.Throughin-depthanalysisofequitycrowdfundingtoraiseoperationmo
5、detocarryontheriskidentification,studytherootcauseoftheriskexists,acomprehensiveanalysisofpossiblerisktypes,andcombinedwiththecurrentdevelopmentofequitycrowdfundingallthebettertoraiseplatformformanagementofitsrisks,toexploreamorereasonableriskmanagementmodel.Finally,accordingtothedifferenttype
6、sofriskputforwardcorrespondingpreventionmeasuresandregulatorysuggestions.Characteristicsinthispaper,firstofall,theInternetistheobjectofstudyisrelativelynew,equitycrowdfundingistheraisesoonriseofInternetfinancialmode.Secondly,onthebasisofthetheoryoffinancialriskmanagementcombinedwithcaseanalysi
7、smethodisusedtoidentifytheriskbetter,excavatethepotentialriskfactors.Finallyistoidentifytheriskfactorsfortargetedpreventioncountermeasuresandregulatoryadvice,promotethedevelopmentofequitycrowdfundingmarkethealthyandstable.KeyWords:Inter
