ABC公司简介.ppt

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1、ABCElectronicsCompanyABCElectronicsCompanyContentsBriefIntroductionTheImportantThingsMajorProductsProductstrategyIntroduction1992:beingestablishedFounder:LarryEllsonTurnover:$11billionEmpioyees:42,000Patent:morethan100Brandvalue:$80,000Rewarding:GlobalinnovativecompanyTheImportantThingsI

2、n1997,ABCwonitsfirstoverseascontract,providingproductstoHongKongcompany.In1999,thecompanyopenedaresearchanddevelopmentcenterinBangalore,Indiatodevelopawiderangeofmarket.After2000,ABCincreaseditsspeedofexpansionintooverseasmarkets,havingachievedinternationalsalesofmorethanUS$100million.By

3、2008,ABC’sinternationalmarketsaleshadreachedUS$552million.InJuly2013,ABCwasincludedintheGlobalFortune5002010listpublishedbytheU.S.magazineFortuneforthefirsttime,onthestrengthofannualsalesofUS$21.8billionandnetprofitofUS$2.67billion.MajorProductsDigitalcameraTheImagestabilizationsystem,al

4、soknownastheAnti-vibrationsystem(防抖系统),isthestandardofthetradeoroccupation.Itissmall,thin,andconvenientforpeopletotakefortourism.MajorProductsclearpicturehigh-qualitypopularProductstrategyBrandStrategy:producecameraonly,accumulatemanagementexperienceofenterpriseDiversificationstrategy:

5、oneproducttovariousproductsInternationalstrategy:beingsoldinthemainglobaleconomicareamarketGlobalstrategy:creatingdifferentkindsofproducts---adjusttodifferentconsumersWaitingForYou