资源描述：
《新通用大学英语综合教程第四册听力及答案Unit7》由会员上传分享，免费在线阅读，更多相关内容在工程资料-天天文库。
1、Unit7AdvertisingandConsumersUnitGoals♦Giveshoppingadvice♦Discussyour/people'sreactionstoads♦Persuadesomeonetobuyaproduct♦Describeconsumershoppinghabits♦WriteaboutanonlineserviceLesson1Lead-inOn-the-StreetInterview:Ithinkthere，stoomuchofit...ComprehensionquestionsA.Matcheachstatementwiththepersonw
2、hosaidit.1.c2.b3.d4.aB.CheckeachstatementTrueorFalse.1.F2.T3.T4.F5.TVideoSciptInterviewer:Tellmeyourthoughtsonadvertisingintoday'sworld・Elli:OK.Well,IhaveoftenbecomeenamoredwithadsthatIthoughtwerejustbrilliantcreatively.ButIneverrememberwhattheproductis・SoIdoubtthattheyYeveryeffectiveinmycase,asa
3、consumer,eventhoughImightlovethemandthinktheyYebrilliant.Sothere'sahugeimpact,butIdon'tthinkitimpactsmysenseofhumor.Blanche:Youwantmyopinion,Ithinkthere'stoomuchofit.AndIdon'tpaytoomuchattentiontoit,andIneverlookforthethingsthattheyadvertise.AndIusuallyturnmyselfoffwhenthafsontheTV.Herb:Yeah,well
4、,Ijustfindit...itsnotasinformativeasitusedtobe.Itsmorehypnotic.Andifsconstantrepetition.Anditsortofexplainswhyyouknow,why….howpeopleactduringelectionsalso.Theygetusedtothatkindofmessageinsteadof,youknow,whafsreal.SoIreallydon'tlikethem,andtherearetoomanyofthem.Theyusedtobejustafewforeachprogram.N
5、owtheyjustgoonandon,andtheyrepeateachothertoo.So,itcan'tbethatthey'regivingyouinformation.The/vealreadygivenittoyou,youknow.It'sjustrepeatandrepeaftilyougetthemessage.Stephan:Ithinkthere'sdifferenttypesofadvertisingthataffectmeindifferentways.There'stheverydirectsortofoffensivetypethatIseeinpop-u
6、ps,thatIseeontelevisionandthatIseeasaverydirectwayofsellingproduct,gooutandbuythisproduct.AndIjustgetveryturnedoffbythat.Andthissortofotheradvertisingthat,forexample,doesn'tevenplaceaproductioninthead,whetherifsamagazineadoraTVad.Anditsmoreaboutawayofliving,asortofalifestylesortofchoice.Andthosea
7、dsworkbetterbecausealotofthemcomeacrossasaformofartTheygetsortoffamousdirectorsorstarstobeinthead.AndIcanseethatasmoreofaworkofart.Andhavingstudiedmediamyself,Ireallybelievethatadvertisingcanbeabeautifulwayof,youknow,a
