2019-2020年高考英语二轮复习 阅读理解选练（4）(V)

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1、2019-2020年高考英语二轮复习阅读理解选练（4）(V)阅读下列短文，从每题所给的A.B.C和D项中，选出最佳选项。Advertiserstendtothinkbigandperhapsthisiswhythey’realwaysinginforcriticism.Theircriticsseemtoresentthembecausetheyhaveaflairforself-promotionandbecausetheyhavesomuchmoneytothrowaround.‘It’siniquitous,’theysay,‘thatthisentire

2、lyunproductiveindustry(ifwecancallitthat)shouldabsorbmillionsofpoundseachyear.Itonlygoestoshowhowmuchprofitthebigpaniesaremaking.Whydon’ttheystopadvertisingandreducethepriceoftheirgoods?Afterall,it’stheconsumerwhopays…’Thepooroldconsumer!He’dhavetopayagreatdealmoreifadvertisingdidn’t

3、createmassmarketsforproducts.Itispreciselybecauseoftheheavyadvertisingthatconsumergoodsaresocheap.Butwegetthewrongideaifwethinktheonlypurposeofadvertisingistosellgoods.Anotherequallyimportantfunctionistoinform.Agreatdealoftheknowledgewehaveabouthouseholdgoodsderiveslargelyfromtheadve

4、rtisementsweread.Advertisementsintroduceustonewproductsorremindusoftheexistenceofoneswealreadyknowabout.Supposingyouwantedtobuyawashingmachine,itismorethanlikelyyouwouldobtaindetailsregardingperformance,price,etc.,fromanadvertisement.Lotsofpeoplepretendthattheyneverreadadvertisements

5、,butthisclaimmaybeseriouslydoubted.Itishardlypossiblenottoreadadvertisementsthesedays.Andwhatfuntheyoftenare,too!Justthinkwhatarailwaystationoranewspaperwouldbelikewithoutadvertisements.Wouldyouenjoygazingatablankwallorreadingrailwaybyelawswhilewaitingforatrain?Wouldyouliketoreadonly

6、closelyprintedcolumnsofnewsinyourdailypaper?Acheerful,wittyadvertisementmakessuchadifferencetoadrabwalloranewspaperfullofthedailyrationofcalamities.Wemustnotforget,either,thatadvertisingmakesapositivecontributiontoourpockets.Newspapers,mercialradioandtelevisionpaniescouldnotsubsistwi

7、thoutthissourceofrevenue.Thefactthatwepaysolittleforourdailypaper,orcanenjoysomanybroadcastprogrammesisdueentirelytothemoneyspentbyadvertisers.Justthinkwhatanewspaperwouldcostifwehadtopayitsfullprice!Anotherthingwemustn’tforgetisthe‘smallads.’whichareinvirtuallyeverynewspaperandmagaz

8、ine. Whatatr