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1、Management2.0:CompetitiveAdvantagethroughBusinessModelDesign&InnovationGuadalajara,June2007 AlexanderOsterwalder,PhD alex@arvetica.comchangeistheprocessbywhichthefutureinvadesourlives->AlvinTofflerfirstofall:whatareYOURconcerns?(buzzgroups)whatareYOURbiggestissuesan
2、dfearsyoufaceinstrategicmanagementtoday?wheredoYOUseethelargestopportunitiestoimprovestrategicmanagementtoday?yourexpectationsfortoday?whatisinnovation?tellmeaboutthemostimportantinnovationsinyourcompanytypesofinnovation?technologyinnovationprocessinnovationproduct&
3、serviceinnovationbusinessmodelinnovationfourringsofinnovationbusinessmodelinnovationproduct&serviceinnovationprocessinnovationtechnologyinnovationwhichoneofyourexamplesqualifyasbusinessmodelinnovation?“Businessmodelinnovationmatters”anditisatoppriorityofCEOsOperatin
4、gMarginGrowthinExcessofCompetitivePeerscompoundannualgrowthrateoverfiveyears[Source:IBM,CEOsareexpandingtheinnovationhorizon:importantimplicationsforCIOs]BenefitsCitedbyBusinessModelInnovatorspercentofrespondents[Source:IBM,GlobalCEOStudy2006]someexamplesNetJets:Fra
5、ctionalOwnershipZopa.com:Peer-to-PeerlendingBellumConceptswhytalkaboutbusinessmodels?howdoyoudescribeabusinessmodel?withoutacommonlanguagehowdoyoucommunicateabusinessmodel?DevelopmentplanQuisqueauguefelis,commodoa,elementumid,faucibusid,sem.Aeneanrutrumenim.Praesent
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