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1、宁波好味当中式快餐物流配送研究毕业论文毕业论文(2010届)宁波好味当中式快餐物流配送研究摘要随着人民的生活水平不断提高,人们的消费观念逐步的改变,外出就餐趋于经常化和合理化,拉动了中式快餐业的高速发展,物流配送已经成为影响中式快餐连锁企业核心竞争优势的关键要素Z-O通过形成科学化的配送管理,保证和实施连锁门店“统一采购、统一加工、统一配送”的营运方式,简化原材料的配送流程,增强企业总部对门店的需求信息的快速反应能力,是提升中式快餐竞争力的关键环节。随着好味当中式快餐企业的门店数量不断增多、经营范围的不断扩大,原材料配送的管理不足逐渐体现出来,因此需完善企业物流配送
2、,优化企业配送流程,从而满足门店物流配送的需求。文章首先介绍一下配送的概念、配送中心的概念、中式快餐物流配送的特点,接着结合好味当中式快餐企业配送现状,分析了好味当企业日前原材料配送中存在的问题,并主要提出了完善企业配送中心的措施及对策。希望通过好味当屮式快餐物流配送的对策研究,能有效地促进屮式快餐配送行业物流的发展。关键词:中式快餐;物流配送;配送中心AbstractWithpeople'slivingstandardsimprovingcontinuously,People'sconsumptionideagraduallychanges,dineouttend
3、stooftencombinedrationalization,boostingthehigh-speeddevelopmentofChinesefastfood,thelogisticsdistributionhasbecomeinfluencefast-foodchainenterprisecorecompetitiveadvantagesofoneofkeyfactors.Throughformingscientificdistributionmaneigement,guaranteeandimplementchainstore"unifiedpurchase
4、,unifiedprocessing,unifieddistfibution"operatingmode,simplifytherawmaterialdistributionprocess,theenhancemententerpriseheadquarterstostoresthedemandinformationabilityoffastreaction,istoenhancethecompetitivenessofthekeylinkofChinesefastfood.WithHooweetfastfoodcateringoutletsanever-growi
5、ngnumberofenterprise,businessscopecontinucstoexpand,rawmaterialsanddistributionoftheinadequatemanagementgraduallyreflected,thereforeneedtoperfectenterpriselogisticsdistributionsituation,optimizingenterprisesupplyflowandsatisfyingstorelogisticsanddistributionofthedemandThearticleintrodu
6、cetheconceptofdistribution,theconceptofdistributioncenter,thefeaturesofChinesefastfoodlogisticsdistribution.ThencombinedwithHooweetfastfoodcateringenterprisedistributionsituation,analyzestheproblemsexistinrawmaterialdistributionofHooweetfastfoodcateringenterpriserecently,andmainlyputsf
7、orwardtoperfectenterprisedistributioncenterofmeasuresandcountcrmcasurcs.IhopethatstudycountermeasuresthroughHooweetfastfoodcateringenterpriselogisticsdistribution,anditcaneffectivelypromoteChinesefastfooddistributionindustrylogisticsdevelopment.logisticsclistribution;Keywords:Chinese