7 雅思阅读标题题下

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1、第七讲雅思阅读标题题下标题选择题的五大原则：原则1用排除法筛选答案。排除与本段无关的新概念，排除本段提到的的小细节。原则2以段为单位，先完成细节题，再归纳段意。说明也就是说，一段话中很可能包括选择、判断等细节题，先逐行寻找细节题的答案，到段落结束时再概括段落大意。原则3注意文章与选项之间的同义词或原文反复强调的内容。原则4注意原文和选项中所包含的数字、比较、原因或结果关系。原则5备选项不复选，只使用一次。因此，凡是已选过的项都可以排除。ListofHeadingsi.Gatheringtheinformationii.Cigarettespro

2、ducedtomatchanimageiii.Financialoutlayonmarketingiv.Thefirstadvertisingmethodsv.Pressurecausesadropinsalesvi.Changingattitudesallownewmarketingtacticsvii.Backgroundtotheresearchviii.Apublicuproarisavoidedix.Theinnovativemovetowrittenadvertsx.Acenturyofuninhibitedsmokingxi.Co

3、nclusionsoftheresearch14.ParagraphA15.ParagraphB16.ParagraphCExampleAnswerParagraphDiv17.ParagraphE18.ParagraphF19.ParagraphGExampleAnswerParagraphHxiLookingforaMarketamongAdolescentsAIn1992,themostrecentyearforwhichdataareavailable,theUStobaccoindustryspent$5billionondomest

4、icmarketing.Thatfigurerepresentsahugeincreasefromtheapproximate£250-millionbudgetin1971,whentobaccoadvertisingwasbannedfromtelevisionandradio.Thecurrentexpendituretranslatestoabout$75foreveryadultsmoker,orto$4,500foreveryadolescentwhobecameasmokerthatyear.Thisapparentlyhighc

5、osttoattractanewsmokerisverylikelyrecoupedovertheaverage25yearsthatthisteenwillsmoke.BInthefirsthalfofthiscentury,leadersofthetobaccocompaniesboastedthatinnovativemass-marketingstrategiesbuilttheindustry.Recently,however,thetobaccobusinesshasmaintainedthatitsadvertisingisgea

6、redtodrawestablishedsmokerstoparticularbrands.Butpublichealthadvocatesinsistthatsuchadvertisingplaysaroleingeneratingnewdemand,withadolescentsbeingtheprimarytarget.Toexploretheissue,weexaminedseveralmarketingcampaignsundertakenovertheyearsandcorrelatedthemwiththeagessmokerss

7、aytheybegantheirhabit.Wefindthat,historically,thereisconsiderableevidencethatsuchcampaignsledtoanincreaseincigarettesmokingamongadolescentsofthetargetedgroup.CNationalsurveyscollectedtheagesatwhichpeoplestartedsmoking.The1955CurrentPopulationSurvey(CPS)wasthefirsttoqueryresp

8、ondentsforthisinformation,althoughonlysummarydatasurvive.Beginningin1970,ho