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1、EnduringSuccessWhatTopCompaniesDoDifferentlyFranzBailom,KurtMatzlerandDieterTschemernjakENDURINGSUCCESSJuly5,2007Mac/WTCD0230_550649_01_preivThispageintentionallyleftblankEnduringSuccessWhatTopCompaniesDoDifferentlyFranzBailom,KurtMatzlerandDieterTschemernjak
2、TranslatedbyMatthewStevensonandAnnetteJoyce,LanguagebyDesignJuly5,2007Mac/WTCD0230_550649_01_preiv©FranzBailom,KurtMatzlerandDieterTschemernjak2007Allrightsreserved.Noreproduction,copyortransmissionofthispublicationmaybemadewithoutwrittenpermission.Noparagrap
3、hofthispublicationmaybereproduced,copiedortransmittedsavewithwrittenpermissionorinaccordancewiththeprovisionsoftheCopyright,DesignsandPatentsAct1988,orunderthetermsofanylicencepermittinglimitedcopyingissuedbytheCopyrightLicensingAgency,90TottenhamCourtRoad,Lo
4、ndonW1T4LP.Anypersonwhodoesanyunauthorizedactinrelationtothispublicationmaybeliabletocriminalprosecutionandcivilclaimsfordamages.TheauthorshaveassertedtheirrightstobeidentifiedastheauthorsofthisworkinaccordancewiththeCopyright,DesignsandPatentsAct1988.Firstpub
5、lishedinAustriain2006byLindeasWasTop-UnternehmenandersmachenFirstpublishedinEnglish2007byPALGRAVEMACMILLANHoundmills,Basingstoke,HampshireRG216XSand175FifthAvenue,NewYork,N.Y.10010CompaniesandrepresentativesthroughouttheworldPALGRAVEMACMILLANistheglobalacadem
6、icimprintofthePalgraveMacmillandivisionofSt.Martin’sPress,LLCandofPalgraveMacmillanLtd.MacmillanisaregisteredtrademarkintheUnitedStates,UnitedKingdomandothercountries.PalgraveisaregisteredtrademarkintheEuropeanUnionandothercountries.ISBN-13:9780230550643
7、ISBN-10:0230550649Thisbookisprintedonpapersuitableforrecyclingandmadefromfullymanagedandsustainedforestsources.Logging,pulpingandmanufacturingprocessesareexpectedtoconformtotheenvironmentalregulationsofthecountryoforigin.Acataloguerecordforthisbookisavaila
8、blefromtheBritishLibrary.AcatalogrecordforthisbookisavailablefromtheLibraryofCongress.1098765432116151413121110090807PrintedandboundinChinaJuly5,2007Mac/WTCD0230_550649_01_preivForour“mas
