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1、IntellectualpropertylicensingandvaluecreationofcultureindustryChih-KaiChen*TheDepartmentofCulturalandCreativeIndustryManagementNationalTaipeiUniversityofEducationNo.134,Sec.2,Ho-PingE.Rd.TaipeiTaiwan,R.O.C.AbstractResearchoncultureindustryhasincreasednoti
2、ceablyinrecentyears.However,whilesomeworksareavailableonqualitativeanalysis,littleinformationisavailableonquantita-tiveanalysis.Meanwhile,whilethestudyonintellectualpropertyhasbeenmountingsteadi-ly,littleworkisavailableonthevaluecreationofcultureindustry.
3、Thus,thisworkusedthereportsofWorldBank,applyingthelinearstructuralrelationmodeltoconsidertherelationbetweentheintellectualpropertyandthevaluecreationofcultureindustry.Overall,theresultsindicatedthattheintellectualpropertyplaysanimportantroleinthedevelopme
4、ntoflicensingindustryandcultureindustry.Thus,thisworksuggeststhatshouldimprovethere-gimeofintellectualpropertyprotectionandenhancethedevelopmentoflicensingindustry.Indetail,themodelingandglobalizationofthemanagementprocessoflicensingindustrymayhelpintegra
5、tethevaluechainsofvariousindustries,furtherimprovetheeffectofindus-tryclusters,andfinallyenhancethevaluecreationofcultureindustry.Keywords:IntellectualProperty,Licensing,CultureIndustry1.IntroductionInknowledge-basedeconomytime,theculturerepresentstheuniq
6、uestyleinhumanityartandlifeexperienceofvariouscountries.However,howtoextractnewcreativitiesfromvariousculturesandfurtherapplytoproductinnovationwillhelpeverycountryimprovethequalityoflife,employmentopportunity,andeconomicdevelopment.WorldBank’sre-port[19-
7、21]notedthatculturemayprovideeverycountrywithpotential*E-mail: chihkai@tea.ntue.edu.twJournalofInformation&OptimizationSciencesVol.32(2011),No.4,pp.827–844©TaruPublications828C.K.CHENeconomicopportunity,andthatnewtypeandconceptofcultureeconomywillarisecon
8、tinuouslyinfuture.Thus,in1997,theUnitedKingdomfirstproposedthecreativeindustryeconomyandimprovedsuccessfullyin-dustryproductionandemployment.Afterward,manycountriesincreas-inglyimitatedtoproposetheirrespectivecultur
